← 12 Top Innovators of Marketing and Advertising

Frank-Cooper-&-Pepsi

By Anslem Samuel | Published January 11, 2011 | Full size is 500 × 320 pixels

Frank Cooper, Senior Vice President & Chief Engagement Officer for PepsiCo, has been charged with initiatives to draw consumers across key operational areas for its Americas Beverages division, including digital, media, sports, multicultural and entertainment. The Harvard Law School grad and 2010 AdColor Legend Award recipient is always on the cutting edge, developing strategies using everything from online communities to video games. He has created the Pepsi Refresh Project to promote the soft drink maker as a change agent by raising money for environmental and cultural projects.

Frank Cooper, Senior Vice President & Chief Engagement Officer for PepsiCo, has been charged with…