What drives you to continue to work at your father’s company?
Legacy and longevity. What my father has built is larger than a company, but is a legacy of innovative thinking, passion, and ingenuity. I am not only witnessing history in the making (GlobalHue is the nation’s largest minority-owned, full-service communications agency and No. 1 on the 2009 B.E. Advertising Agencies list with $379.5 million in billings), but contributing to it as well. I genuinely enjoy what we do – respectfully and responsibly engaging consumers.
What are your long-term career goals?
I have plural ambitions. Perfecting my leadership skills, building relationships, and learning new technology trends to keep my skills sharp is a must and will help me in my career pursuits. I am excited about leading GlobalHue to the next level, acquiring new business and developing other entrepreneurial efforts.
You had a large project when you had to pitch to Wal-Mart. What steps did you take to prepare for the challenge?
The Wal-Mart pitch was in 2007; I served as lead project manager. Wal-Mart, as my first large pitch, was trial by fire, which had favorable results. Moreover, it proved no matter how much you prepare, your intrinsic intuition, knowledge of the client and consumer, fused with adrenalin are all ingredients for success.
As a young person in a corporate setting, what are some ways to bridge the divide between older counterparts? Is mentoring important in this instance, and how do you combat being judged solely by your age?
The culture of GlobalHue is unique — we are a youthful and diverse company. Everyone brings their own flavor, which propels our creativity and highlights our dynamic resources amongst our team, allowing us to engage and learn from one another. Mentoring is essential to growth, period. My professionalism and work ethic represent me well.