May 26, 2012 9:38 PM • Log InREGISTER

Money > Decoded

This Sunday, February 26, 2012, the 84th annual Academy Awards will be held in Hollywood, gathering together all of the film industry’s biggest names. While Eddie Murphy, who backed out on hosting duties, might be absent, there will be a plethora of African American actors and actresses both as attendees and nominees. Namely, Viola Davis and Octavia Spencer, who both earned nods for their exceptional work in The Help. Given that both women are favored to take home a golden statuette (only time will tell), BlackEnterprise.com Decodes the financial impact of an Oscar win by looking back at the select few African Americans performers who have struck gold on Hollywood’s biggest night. —Darralynn Hutson

The Oscars Decoded: 12 Black Actors Who Won & Their Career Impact

An examination of the dozen African American thespians who excelled in their craft on Hollywood's biggest night

With The Help’s Viola Davis & Octavia Spencer up for Oscars at the 84th Academy…

By Darralynn Hutson

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(Image: Getty)

Decoding Dwight Howard’s Impact On Orlando’s Economy

What will happen if Superman abandons his metropolis?

With NBA All-Star Weekend happening in Orlando all eyes are on Dwight Howard who requested…

By Adena Andrews

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Mardi Gras is more than just a party for local businesses in the city of New Orleans. Last year, the economic value of the carnival season contributed a total of $300.7 million to the city’s economy. Tourism, which brings in more than eight million visitors per year, creates a lot of revenue for local businesses. In fact, it has sustained 74,000 jobs and generated $5 billion annually for the local economy. Mardi Gras is one of the few events that has revived New Orleans after Hurricane Katrina, which displaced thousands of Louisiana natives. The two weeks leading up to Fat Tuesday are the most lucrative for New Orleans business owners. Most hotels are booked, from the French Quarter to miles away near the Armstrong International Airport. King cakes, a New Orleans staple, are only sold around the carnival season and tourists and locals alike roam the city to find the best. While everyone’s letting the good times roll, BlackEnterprise.com Decodes how local businesses watch the money roll in. —Kamaria Gboro

Mardi Gras Decoded: Breaking Down the Big Easy’s Business Boom

Fat Tuesday hits New Orleans and so does a boost to the local economy

When Mardi Gras hits New Orleans so does an influx of revenue for local businesses…

By Kamaria Gboro

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The American landscape would not be nearly as rich, diverse and hip without pioneering forces such as Don Cornelius. As the creator of Soul Train, Cornelius did more than establish a profitable company/brand but also simultaneously uplifted people of color by giving them a platform to express their innate talents while reinforcing positive and inspiring messages through the creative disciplines of music, dance and fashion. Following news of Cornelius’ recent passing, BlackEnterprise.com spoke with Kenard Gibbs, current CEO/Partner of Soul Train Holdings and co-founder of Madvision Entertainment, to Decode how Cornelius went from investing $400 into the Soul Train pilot to forever changing American culture. —Souleo

Soul Train Decoded: Don Cornelius Created the Hippest Brand in America

Exploring the historical milestones made by the late Don Cornelius and his landmark show

Following the death of Soul Train creator Don Cornelius, Black Enterprise explores the impact of…

By Souleo

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On the cusp of the Grammy Awards, Whitney Houston was found dead in her Beverly Hills, California hotel room this past Saturday afternoon at the young age of 48. As the news spread throughout the corners of the globe, fans and peers alike gasped in disbelief as “one of the best vocalist to ever grace the earth” had left us. Houston’s voice was magical. She belted out flawless notes effortlessly. Throughout the history of music there has been no one quite like Houston, and there will never be another. A voice as sweet as honey, yet soulful to the core, only comes around once in a lifetime. More than a singer, Houston’s career evolved to include acting, modeling and business, which she excelled in all. Despite a rough patch in her life, the iconic singer was back on the track to success with her upcoming role in the remake of Sparkle. In remembrance of the music icon, BlackEnterprise.com Decodes Whitney Houston’s lasting impact. —Bené Viera

Whitney Houston Decoded: The Diva’s Lasting Legacy

A look back at the music icon's historic career and cultural impact

More than just a singer, Whitney Houston was an icon who’s influence crossed a multiple…

By Benè Viera

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WATCH: The Grammys Decoded: Artists Discuss the Impact of a Win

Mary J. Blige, Black Eyed Peas and more reveal the pros of being at music's biggest night

Artists ranging from Mary J. Blige to the Black Eyed Peas discuss the lasting impact…

By Anslem Samuel

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2012 Grammys Decoded: Predictions on Music’s Big Night

L.A. Times writer Gerrick Kennedy makes his picks for who will bring home a trophy

The Grammys are a celebration of the music industry’s best, L.A. Times writer Gerrick Kennedy…

By Joel Lyons

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In 1992, the average cost per 30 seconds for a Super Bowl ad was $850,000, and now that number has more than quadrupled. With an average increase of $100,000 per year, the NFL has stated that 2012’s average cost per 30 seconds of airtime for America’s largest annual sporting event is $3.5 million.

As Chrysler took the title of the most expensive Super Bowl commercial to air in the history of the event last year with its two-minute spot, audiences everywhere are left to wonder if any brand will ever supersede the car company’s “Imported From Detroit” ad. While some brands have been said to spend $4 million for a half-minute spot this year, only time will tell.

As the New York Giants win of Super Bowl XLVI concluded just hours ago, and fans going crazy over a new crop of memorable spots from Doritos, Chevy, and Pepsi commercials, BlackEnterprise.com takes a look at the most expensive ads to air over the past decade during February’s main event. —Amber McKynzie

12 Most Expensive Super Bowl Commercials of the 21st Century

Taking a look back at the most costly Super Bowl spots of each year of the new millenium

In addition to the game itself, Super Bowl commercials are a major draw. Here are…

By Amber McKynzie

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(Image: Getty)

Super Bowl Decoded: The Financial Impact of the Big Game

It's not just the commercials that bring in big money on Super Bowl Sunday

More than just a game, Super Bowl Sunday is big business as brands dish out…

By Mia N. Hall

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While there are hundreds of characters in the Marvel Comics universe, Spider-Man has proven to be one of the most beloved over the decades. Created by comic book guru Stan Lee in the 1960’s, the non-traditional superhero has drawn in fans and dollars the world over. From two-dimensional illustration to cartoon series, blockbuster movies, merchandise and even a Broadway play, the Spider-Man brand is big business. With the recent success of Spider-Man: Turn Off The Dark and a new potential blockbuster film, The Amazing Spider-Man, on the calendar for this summer, BlackEnterprise.com Decodes this Marvelous brand. —William Ketchum III

Spider-Man Decoded: Untangling the Amazing Web of Profit

From Marvel Comic to movie star, the non-traditional superhero hs a global brand worth millions

Marvel Comics icon Stan Lee’s multi-million dollar Spider-Man brand is loved globally from cartoon, comic,…

By William E. Ketchum III

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