The NBA all-star wasn't the only one to get a big payday signing with the Knicks, small businesses were impacted as well
The recent trade of NBA All-Star Carmelo Anthony from the Denver Nuggets to the New…
By Khalid Salaam
Posted: February 28, 2011
Tags: Air Jordan, Amar'e Stoudemire, basketball, BE Decoded, Boston Celtics, Carmelo Anthony, Chauncey Billups, Decoded, Denver Nuggets, fans, Fordham University, Kenny Smith, Magic Johnson, Miami Heat, NBA, New York Knicks, St. John's, Tim Duncan, TNT
More than just an artist, the rap phenom has built a bankable brand in a few short years that businesses are buying into
Most may view <strong>Nicki Minaj</strong> as just another rapper/singer/performer; but the multi-faceted entertainer is much…
By Andreas Hale
Posted: February 14, 2011
Tags: Anne Hathaway, Barbie, BE Decoded, branding, Decoded, Eminem, Estee Lauder, Eve, Facebook, flowers.com, Hair Fiction, Japanese Anime, Jim Carey, Kanye West, Lauryn Hill, Lil Wayne, MAC cosmetics, Mark Zuckerberg, Mattel, Nicki Minaj, Pink Friday, Robert DeNiro, Saturday Night Live, Scarlett Johansson, SNL, Vakentine's Day, wigs
Some people merely speak things into existence, but the influential music mogul speaks brands into profits
Skilled orators are savvy marketers by definition. Take for instance, <strong>Shawn “Jay-Z” Carter</strong>. The rapper-turned-businessman…
By Alvin Blanco
Posted: January 28, 2011
Tags: 2-way pager, 50 Cent, Ace of Spades, Adidas, Android, Armand de Brignac, BE Decoded, BlackBerry, Boycott, champagne, Cristal, Damon Dash, Decoded, DJ Clue, Frédéric Rouzaud, Iconix, iPhone, Jay Z, Kanye West, marketing, Mitchell & Ness, New Era, New York Yankees, racist, Reebok, rocawear, S. Carter Collection by RBK, Shawn “Jay-Z” Carter, SideKick, Swizz Beatz, T-Mobile, The Blueprint 3, throwback jersey
Hip-hop entrepreneur Shawn Carter releases book about his life and lyrics
Hip-hop entrepreneur Shawn Carter releases book about his life and lyrics
By Janell Hazelwood