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4 Social Media Tools for Your Small Business

So, we’ve narrowed down the list down to a couple of tools that were highly…

By Marcia Wade Talbert

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Entrepreneur

Is Entrepreneurship Right for You?

These 5 steps will help determine if you're ready to be your own boss

Entrepreneurship can lead to a prosperous future filled with wealth, security, job creation, freedom to…

By Alan Hughes

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3 Easy Ways to Solidify Your Personal Brand

Tina Wells explains why marketing yourself matters, whether you’re an entrepreneur or not

Marketing is a reality of our everyday lives. Everywhere we turn, we see it, smell…

By Tina Wells

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In the February 2011 "Power Issue" of BLACK ENTERPRISE, our editors--Alan Hughes, Multimedia Editorial Director, Business, and Tennille Robinson, Senior Multimedia Content Producer, Small Business--offer up these 10 power moves that will expand the businesses of new and established entrepreneurs.  (Images: Thinkstock)

10 Power Moves to Help Entrepreneurs Make Money

See how following these basic principles can turn your business from potential success to profitable

In the February 2011 “Power Issue” of BLACK ENTERPRISE, our editors–Alan Hughes, Multimedia Editorial Director,…

By Derek T. Dingle

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4 Ways Your Small Business Can Topple the Industry Giant

Successful entrepreneurs who have beaten their Goliaths

low angle view of a businessman throwing a javelinGet ready to go up against the…

By Alan Hughes

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Technology and the business climate have re-defined the rules for successful entrepreneurship. In his book, Eat People: and Other Unapologetic Rules for Game-Changing Entrepreneurs Andy Kessler takes a look at 12 of those new rules. Co-founder and president of Velocity Capital Management, an investment firm based that provided funding for private and public technology and communications companies, Kessler provided BLACK ENTERPRISE with four rules for not just profitability--but also how to identify the next big trend.--Alan Hughes (Images: Thinkstock)

4 Rules for Entrepreneurs Looking for the Next ‘Big Thing’

A venture capitalist tells you how to make your business profitable AND scalable

Technology and the business climate have re-defined the rules for successful entrepreneurship. In his book,…

By Alan Hughes

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Photo by Lonnie C. Major

Nailing It?

Duo looks to make their polish a beauty industry best seller

With just $2,000 from their personal savings, H. Ginger Johnson and Sara “Liz” Pickett have…

By BLACK ENTERPRISE Editors

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Be sure to also read these other tips for entrepreneurs... Want to pitch YOUR business at our Entrepreneurs Conference? Click here to enter! Top 10 Tips for Young Entrepreneurs 5 Mistakes Millionaire Entrepreneurs Make 5 Mistakes to Avoid When Growing Your Business Internationally

7 Ways to Maximize Your Company’s Profits

Venture capitalist and author Mark Thompson shares the fundamentals of staying in the black

One of the first rules in entrepreneurship is do whatever you do profitably. And when…

By Alan Hughes

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Bucket-of-Chicken

Bad Business: The Problem With Fried Chicken

An honest look at the politics of poultry and what role this Southern delicacy plays in the negative image of Black folks

Perhaps I’m being too sensitive and reading too much into the politics of poultry but…

By Anslem Samuel

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POLL: Can Geolocation Provide a Boost to Your Business?

Savvy entrepreneurs are using the services to build their base, brand awareness and loyalty. But does it work?

According to a Pew Research Center study released last November, only 4% of online American…

By Malecia S. Walker

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Getting Started: Turning Your Blog into a Business

How one enterprising woman went from blogger to entrepreneur

Hays tells how she went from blogger to businesswoman
From entertainment to politics to fashion, fascinating…

By Arlice Nichole

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Related Links: The Only 5 Social Media Sites You Need 10 Tips on Pitching Your Idea to the Big Guys--National Retailers How to Sell Anything to Anybody 5 Mistakes to Avoid When Growing Your Business Internationally Gains & Losses of 2010

6 New Year’s Resolutions for New Entrepreneurs

Make the following commitments to lay the foundation for succcess of your business in 2011

So you’ve decided that 2011 is the year, the official “Founded” date of your brand…

By Alfred Edmond, Jr.

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In 1994 Curtiss Pope's first job was as a grocery store clerk. Only 15, he couldn’t understand why there wasn’t a document to show customers which aisle had the bread and which aisle had the dairy. “I had to be well versed in the store layout,” remembers Pope. Fast-forward to 2008; Pope, now a software engineer, was on a grocery run with his wife when he got a spark of inspiration. He wanted to create a mobile app to help customers navigate their stores. That's exactly what he did. The app, AisleFinder, helps shoppers find their grocery items based on their shopping list. It also provides users with coupons and collects information about shoppers’ habits. Pope’s wife, along with several of his friends and family, thought it was a great idea and gave him moral support; along with $22,000. Unfortunately, the national grocery store chains didn’t feel the same way. It took a year and a half before Pope, and his four-person staff, were able to get a pilot deal with national grocery retailer, Safeway Inc. After a lot of coaxing the store agreed that starting this January they would endorse his app in 40 of their stores across California. Although AisleFinder still has a long way to go, Pope says that the deal with Safeway is already opening doors to other retailers. Here are his 10 tips for closing a deal with a national brand.

How to Get a Deal with National Retailers

10 tips on pitching your idea to the big guys from someone who did it

Curtiss Pope created a mobile app to help shoppers locate their items in grocery stores.…

By Marcia Wade Talbert

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Book Review: Black Business Secrets

Author Dante Lee wants African Americans to excel as entrepreneurs, not just have good feelings about business ownership

For those entrepreneurs and aspiring business owners who are serious about building sustainable businesses, Dante…

By Alfred Edmond, Jr.

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Being the Boss: 3 Imperatives to Great Leadership

Harvard professor and author Linda Hill tells entrepreneurs why real management is about influence

Leadership isn’t about getting things done yourself – it’s about accomplishing things through others, says…

By Alan Hughes

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Web video is becoming an important feature for all websites. In fact, studies show that video will exceed 91% of global consumer traffic by 2014. Once you decide to include video on your website, you have to determine which company is best suited to host your video content. To help make your decision process a little easier, here are 10 things you should consider before purchasing a hosting contract and uploading your videos to a third party vendor. —Marcia Wade Talbert

10 Web Commandments Before Choosing a Video Host

There's more to going viral with video than you think. Here are a few factors to consider.

Choosing an online video platform depends on your business needs. Follow these 10 tips to…

By Marcia Wade Talbert

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Andre-Woolery-300x232

How Inventors Should Assess Manufacturers

What you need to know and need to ask.

Once you get to the stage where you’re talking to potential manufacturers, it’s important to…

By renita burns

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Andre-Woolery-300x232

Why Tradeshows are a Must for Inventors

How to effectively build leads at industry events

Inventor, Andre Woolery takes readers through the process of brining his invention to market. Check…

By Renita Burns

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How to Determine if Web Video is Right for Your Business

And three reasons that it may not be

If you’re like most entrepreneurs, you’re probably wondering if web video is right for your…

By Marcia Wade Talbert

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elaine cato

From Invention to Market: Starting the Journey

Backless bra creator shares how she brought her idea to market

Cato takes readers through some of the challenges she faced in bringing her invention to…

By Renita Burns

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How To

Cultural bias

Ask Sheree: When an Employee Suffers Cultural Bias

What should I do when I sense that my manager is culturally biased against me?
First…

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Startups

How to Start a Profitable T-Shirt Business

T-shirts are contemporary wardrobe staples for men, women, and children today. Building an online T-shirt…

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