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branding

7 Keys to Rebranding Your Business

Executing a new company identity must be done strategically

Blue helped his 60-year old company successfully implement a corporate rebranding effort

By Alan Hughes

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NAWBO: Women's Procurement Program Equalization Act of 2013

National Association of Women Business Owners Supports H.R. 2432

In 2013, women owned 8.6 million businesses across the country

Female entrepreneurship has skyrocketed

By C. Daniel Baker

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Global Intellectual Property Center

U.S. Commerce Department Agencies Host Fireside Chat For Minority Entrepreneurs

Minority-owned firms are the fastest-growing segment of the U.S. export community

The Minority Business Development Agency & International Trade Administration (ITA) recently co-hosted an African American…

By C. Daniel Baker

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(Image: Thinkstock)

Why Small Companies Can Compete Against Big Corporations

Using modern technology to learn about competitors, customers and markets

In The Art of War, Tzu held that the goal in any war is to…

By Carolyn M. Brown

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Is Working With a Remote Staff Right for Your Business?

Is Working With a Remote Staff Right for Your Business?

Remote collaboration can be a game changer for your small business

A guide of what to consider before hiring a remote worker

By C. Daniel Baker

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Investments in Customer Experience Expected to Surge in 2014

Investments in Customer Experience Expected to Surge in 2014

More executives are recognizing the link between customer experience and loyalty

A new research paper shows large and medium sized organizations plan to spend more on…

By C. Daniel Baker

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Melinda Emerson_620_480

Five Steps To Becoming A Social Media Ninja

SBU expert Melinda Emerson discusses how to successfully brand yourself online

Social media is a tool that can open many doors for you

By Carolyn M. Brown

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Investments in Customer Experience Expected to Surge in 2014

The Importance of a Corporate Culture in Your Business

Harvard ethicist outlines how to resolve cultural issues that can affect your business

Sometimes issues can arise that stem from different outlooks and upbringings

By Alan Hughes

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How to get a small business bank loan in 2014

Make 2014 the Year Your Small Business Gets a Bank Loan

How small business owners can best position themselves to obtain small business bank loans

Tips to help small business owners develop a beneficial relationship with a bank, as well…

By C. Daniel Baker

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3 Tips for Getting Your Direct Mail Marketing Letters Read

3 Tips for Getting Your Direct Mail Marketing Letters Read

Direct Mail is still an excellent and often overlooked form of marketing

Here are a few tips on how to do it right

By C. Daniel Baker

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6 Ways to Reach Business Success Sooner

6 Ways to Reach Business Success Sooner

6 key lessons you can apply to your own business success

As entrepreneurs, our personal happiness, and the way we shape our own role at work…

By C. Daniel Baker

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Is It Time to End Your Business Partnership?

Is it Time to End Your Business Partnership?

Without a partnership agreement, dissolving a partnership can get nasty and carry a lot of risk

Partnerships fail and that failure could cost you your business

By C. Daniel Baker

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10 Employee Training Mistakes to avoid

10 Employee Training Mistakes to Avoid

Tips to avoid wasting time and money on ineffective group training

Most of the money and time companies spend on training is wasted because companies use…

By C. Daniel Baker

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BE_taxes

4 Biggest Tax Mistakes Small Businesses Make

These simple steps can help you save some money when it comes time to pay Uncle Sam

Don’t miss these steps

By Carolyn M. Brown

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The Six Laws of Customer Experience

How do you treat your customers

By understanding the six laws of customer experience, companies can make smarter decisions about what…

By C. Daniel Baker

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Shark-Tank

4 Lessons Learned In ABC’s Shark Tank

Slawsa creator Julie Busha didn't walk away with a $150,000 investment but did gain valuable business insight

The advice she received was invaluable

By Carolyn M. Brown

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The Pros and Cons of Hiring Remote Workers

Are remote workers the right fit for your company?

While remote workers have their place in an increasingly global labor market, hiring outside staff…

By C. Daniel Baker

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5 Steps to Invest in a Trademark

Steps to Take When Investing in a Trademark

A trademark is an important investment in protecting your business

Steps to help expedite creating a trademark for your business

By C. Daniel Baker

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5 Golden Rules of Customer Retention

How To Build a Real Connection With Customers

Tips to gain customers, grow revenue, and grow your business using real connections

How to organically create real relationships with your customers and turn them into repeat buyers

By C. Daniel Baker

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BE_taxes

Dissolve Your Inactive Business Before Dec 31st to Avoid Penalties

When a business is no longer active, it's important to dissolve the business

Leaving an inactive business open without properly dissolving it leaves the owners of said business…

By C. Daniel Baker

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How To

hire talent

How to Hire Talent That Will Complement Your Team and Culture

People make the difference.¬†You can have incredible systems and procedures in place, the right software…

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grief

How to Deal With Grief While at Work

Regardless of where you live in the world, all of us in some way have…

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