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Month of the Man: How Black Men Can Leverage Tech Careers

Leaders weigh in on balancing your day job with side hustle and turning ideas into profits

Leaders including Eric Hamilton, co-founder of Around-the-Way app, and tech developer Muoyo Okome talk keys…

By Janell Hazelwood

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5 Tips for Achieving Live Video Success

How to prepare your business for live stream

Several pointers to prepare yourself (and your business) for your first live event.

By BlackEnterprise.com

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Get Connected: Six Professional Organizations for Women in Tech

These groups offer support and networking for female innovators of color

Check out groups that can help female innovators of color network and advance in the…

By Lenora Houseworth

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11 of the Easiest Online Businesses to Start Right Now

Legitimate online businesses you can start immediately

The easiest online businesses to start right now.

By BlackEnterprise.com

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Get Your (Digital) Life with Two-Factor Authentication

How to protect your digital presence

If you’re ready to protect your online identity, check out these two-factor authentication how-tos.

By BlackEnterprise.com

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5. Choose a social media strategy—and work it daily. Not being on Twitter and Facebook is no longer an option for serious entrepreneurs. A social media presence is no substitute for a real marketing strategy for your business. On the other hand, in 2011, no marketing strategy is complete without an on-purpose, faithfully executed social media strategy. You and your business don’t need a presence on every social media platform out there, but you need to have a 2011 plan for at least two or three of the five most important social media sites. It’s not enough to just set up profiles and accounts on these sites. You must make time each day—beginning January 3—to actively engage and pay attention to those in your networks. And if you have zero social media engagement, the time to start is now.

4 Ways Social Media Will Keep You Cool During the Summer Slowdown

Before summer hits, prepare with these savvy social media tactics

Four social ideas to keep your content cool and customers engaged.

By BlackEnterprise.com

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It’s never easy to search for a new job while you’re already employed. Professionals often find themselves having to sneak around to send out resumes, go on interviews, or speak with potential employers. 	While you shouldn’t feel trapped in your current position, it’s very important that you conduct your job search with integrity and skill. Consider these tips when searching for a new job and avoid having to compromise your current paycheck. —Aisha Taylor

7 Easy Steps to Optimize Your Business Blog Posts

How to enhance content on your blog

Seven easy steps to optimize old content on the fly.

By BlackEnterprise.com

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5 Social Media Networks to Watch

Take a look at these emerging social sites

Five social networks to watch.

By S. Lynn Cooper

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4 Ways to Build B2C Relationships Online

Tips on establishing business-to-consumer relationships

Four tactics to build relationships online with your customers.

By S. Lynn Cooper

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Back to Basics: Your Guide to Creating a Top Secret Facebook Group

How to create a private group on Facebook

An easy-to-follow guide to creating a private Facebook Group.

By BlackEnterprise.com

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It doesn’t matter if you prefer ultrabooks, tablets, or MacBooks, you’re not going anywhere without a smartphone. It is definitely a requirement for every entrepreneur. But a tech entrepreneur needs one because it's web enabled. The Samsung Galaxy S III is a great example. The latest in the Galaxy S series offers more than most smartphones. It has one of the most sophisticated mobile experiences to date. It’s light, thin and can fit right in the palm of any hand, plus the Android Ice Cream Sandwich operating system makes multitasking simple. You have the option to watch HD videos while emailing or texting, if you so choose.

5 Slip-Ups to Avoid When Creating Your Branded App

Avoid these mistakes when developing your application

Five mistakes businesses should avoid when developing their own branded app.

By BlackEnterprise.com

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5 Surefire Ways to Make Your Website Work for You

Several steps to follow so that your site brings you business

Effective ways to help your website work for you—and your customers.

By S. Lynn Cooper

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Look Under the Hood: 3 Rules for Buying a Website

Here’s what you need to know before purchasing a site

What you need to know before purchasing a website.

By BlackEnterprise.com

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7 Tips for Getting the Right Followers on Pinterest

How to get high-quality followers on photo-sharing website

Tips to getting the right followers on photo-sharing website Pinterest.

By BlackEnterprise.com

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9 Social Marketing Metrics You Should Know

See which social metrics you should monitor

A panel of successful entrepreneurs share which numbers they’re monitoring on social media sites such…

By BlackEnterprise.com

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When it comes to social networking sites, LinkedIn is not viewed as one of the most exciting platforms (thanks to the ability to “pin,” “tweet” and “Facebook” nearly any aspect of life), but it is definitely one web-based network you should invest your time in. In fact, there’s a bevy of functions that are raising the stakes, allowing professionals to stay connected with others in and outside of their spheres of influence, access applications and remain up to date on the latest career-related news. Mashable outlines five capabilities you should familiarize yourself with and maximize on LinkedIn:

How to Get LinkedIn Endorsements That Really Matter

LinkedIn users are giving quick recommendations with the skill endorsement tool

Everything you need to know about LinkedIn endorsements.

By BlackEnterprise.com

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Why Your Social Media Strategy Isn’t Working—and How to Fix It

Five simple, easy-to-follow ways to fix your social media strategy

Five reasons your brand’s social media strategy isn’t working, and what you can do to…

By S. Lynn Cooper

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The Business of Mommy Blogging

10 Ways to Send Last-Minute Mother’s Day Gifts Online

Resources to let you show mom how much she means to you

A list of resources to let you appreciate your mother in special and exceptional ways…

By Janel Martinez

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New Study Reveals the Secret to Gaining Twitter Followers

Georgia Tech study shows informational content is better than self-expressive statements

A Georgia Tech statistical study reveals that posting informational content trumps self expression.

By Janel Martinez

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L’Oréal USA Women in Digital to Provide ‘Next Generation Awards’ to Female Entrepreneurs Disrupting Beauty Tech

Leading beauty company to award three woman-led startups for creating innovative technology

L’Oréal USA is looking for three female tech entrepreneurs revolutionizing the beauty industry through innovation.…

By Janel Martinez

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How To

hire talent

How to Hire Talent That Will Complement Your Team and Culture

People make the difference. You can have incredible systems and procedures in place, the right software…

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grief

How to Deal With Grief While at Work

Regardless of where you live in the world, all of us in some way have…

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