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5 Surefire Ways to Make Your Website Work for You

Several steps to follow so that your site brings you business

Effective ways to help your website work for you—and your customers.

By S. Lynn Cooper

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Look Under the Hood: 3 Rules for Buying a Website

Here’s what you need to know before purchasing a site

What you need to know before purchasing a website.

By BlackEnterprise.com

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7 Tips for Getting the Right Followers on Pinterest

How to get high-quality followers on photo-sharing website

Tips to getting the right followers on photo-sharing website Pinterest.

By BlackEnterprise.com

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9 Social Marketing Metrics You Should Know

See which social metrics you should monitor

A panel of successful entrepreneurs share which numbers they’re monitoring on social media sites such…

By BlackEnterprise.com

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When it comes to social networking sites, LinkedIn is not viewed as one of the most exciting platforms (thanks to the ability to “pin,” “tweet” and “Facebook” nearly any aspect of life), but it is definitely one web-based network you should invest your time in. In fact, there’s a bevy of functions that are raising the stakes, allowing professionals to stay connected with others in and outside of their spheres of influence, access applications and remain up to date on the latest career-related news. Mashable outlines five capabilities you should familiarize yourself with and maximize on LinkedIn:

How to Get LinkedIn Endorsements That Really Matter

LinkedIn users are giving quick recommendations with the skill endorsement tool

Everything you need to know about LinkedIn endorsements.

By BlackEnterprise.com

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Why Your Social Media Strategy Isn’t Working—and How to Fix It

Five simple, easy-to-follow ways to fix your social media strategy

Five reasons your brand’s social media strategy isn’t working, and what you can do to…

By S. Lynn Cooper

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The Business of Mommy Blogging

10 Ways to Send Last-Minute Mother’s Day Gifts Online

Resources to let you show mom how much she means to you

A list of resources to let you appreciate your mother in special and exceptional ways…

By Janel Martinez

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New Study Reveals the Secret to Gaining Twitter Followers

Georgia Tech study shows informational content is better than self-expressive statements

A Georgia Tech statistical study reveals that posting informational content trumps self expression.

By Janel Martinez

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L’Oréal USA Women in Digital to Provide ‘Next Generation Awards’ to Female Entrepreneurs Disrupting Beauty Tech

Leading beauty company to award three woman-led startups for creating innovative technology

L’Oréal USA is looking for three female tech entrepreneurs revolutionizing the beauty industry through innovation.…

By Janel Martinez

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4 Ways to Successfully Launch a Product on Facebook

How to launch your product on the popular social networking site

BlackEnterprise.com details how you can use Facebook to launch your product.

By S. Lynn Cooper

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Techies Talk E-Commerce During #BETech Twitter Chat

Recap from BlackEnterprise.com’s latest technology conversation

Check out the highlights from the #BETech Twitter chat, “Behind the Screen: E-Commerce Entrepreneurs Share…

By Janel Martinez

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Placester Co-Founder Provides Dos and Don’ts for Pitching Investors

Frederick Townes of Placester provides pitching tips to seal the deal with investors

With Placester co-founder Frederick Townes speaking at Black Enterprise’s Entrepreneurs Conference, the savvy entrepreneur outlined…

By Marcia Wade Talbert

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How to Get Google Now On iPhone and iPad

Tips to setting up the assistant app on iOS devices

With Google Now placing a virtual assistant at your fingertips, here’s a quick how-to guide…

By Janel Martinez

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How to Stay Connected to Your Customers Using CRM Software

CRM tools and tips brands should use

BlackEnterprise.com identifies four ways you can stay in touch with customers using CRM software.

By S. Lynn Cooper

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It may not be much of a surprise when names such as Supreme Court Justice Sonia Sotomayor, Secretary of State Hilda Solis or singing sensations Bruno Mars or Cassie are recognized as Hispanic, but you might be taken aback when you hear actresses Reagan Gomez-Preston (The Parent ‘Hood/One on One) or Gina Torres (I Think I Love My Wife) are added to that very list, along with singers like Maxwell and Kelis. As part of our Hispanic Heritage Month coverage, BlackEnterprise.com is highlighting 15 figures in business, politics, arts and entertainment who you may not know are Latino.---Janel Martinez

 

5 Vital Tech Questions to Ask Your Startup

Consider these hard-hitting tech questions

Five critical tech questions to ask your startup.

By Janel Martinez

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6 Coding Apps for Kids

Ways to get your child involved in the coding movement

Apps that will help kids get their code on.

By BlackEnterprise.com

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Get a head start. Waiting until the last minute to order your textbooks could result in high shipping fees and limited options. So always try to get a list of required textbooks and materials as early as possible. That way, before school starts you’ll not only have the chance to shop around, but also the time necessary to get books sent to you without paying extra “rush charges” for expedited shipping.

4 Ways Colleges Can Take Their Digital Presence to the Next Level

Tips colleges and universities can use to attract prospective students on social media, digital platforms

BlackEnterprise.com highlights the methods academic institutions should take to bring their social media presence from…

By S. Lynn Cooper

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3 Easy-to-Use Platforms to Start Your Website

How to pick the right platform for your website

Whether you want a basic blog or a full-blown website, here are your options.

By Janel Martinez

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Do you have any career advancement or job seeking issues you'd like addressed? E-mail questions to careerquestions@blackenterprise.com. Aisha Taylor (@realTAYLORmade) is co-owner and chief consultant at TAYLORmade Professional Career Consulting, a Web-based, full-service career consulting company committed to “equipping, preparing, and empowering today’s professional” globally. Check out her weekly insights on job-seeking and interviewing success every Friday on BlackEnterprise.com.

5 Strategies to Grow Your Email List

Tried-and-true tactics to develop your list

If you want to grow your email list, follow these tried-and-true tactics to grow your…

By BlackEnterprise.com

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7 Smart Ways to Be More Productive Online

Spend time wisely while you're on the Web

Oftentimes, reports focus on how workers are unproductive while at work, loafing around the Internet.…

By Janell Hazelwood

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How To

Cultural bias

Ask Sheree: When an Employee Suffers Cultural Bias

What should I do when I sense that my manager is culturally biased against me?
First…

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Startups

How to Start a Profitable T-Shirt Business

T-shirts are contemporary wardrobe staples for men, women, and children today. Building an online T-shirt…

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