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5 Ways to Get Familiar With SoLoMo Marketing

How to leverage social-local-mobile

BlackEnterprise.com points out 5 ways you can get your business up and running with SoLoMo…

By Mike Street

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Think Your Startup Is Ready to Pivot? Entrepreneurs Weigh In at SXSW

Pointers from the “Hold ‘Em or Fold ‘Em” panel

BlackEnterprise.com caught up with moderator Lisa Nicole Bell and the featured panelists— serial entrepreneur Clarence…

By Mike Street

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How to Code: SXSW Interactive Panelists Provide Tips to Achieve Coding Dreams

Best tips straight from “The Learn to Code Movement” panel

SXSW Interactive panelists give provide tips to achieve coding dreams.

By Mary Pryor

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The 2012 South by Southwest (SXSW) Conference and Festival, widely-known as a hub where ground-breaking technology, music, and independent film intersect, has come to a close. Both SXSW newbies and seasoned festival attendees descended upon Austin, Texas last week to get their interactive and multimedia fix, soaking up the latest trends and getting a sneak peek at some of the newest tech, music and film offerings. Staying true to our editorial mission to showcase entrepreneurs and technology experts of color, BlackEnterprise.com presents Faces of SXSW, a photo gallery highlighting tech enthusiasts and innovators who attended the annual gathering.

4 Ways to Follow SXSW 2013 Online

For those not attending the conferences, see how you can still be a part of the action

BlackEnterprise.com has compiled a list of quick and easy ways you can follow SXSW from…

By Janel Martinez

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Overall Satisfaction among Small Business Banking Customers Drops

5 Apps That Will Simplify Tax Season

Keep calm and use one of these tax mobile apps

Tax apps that will simplify the filing process.

By BlackEnterprise.com

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4 Ways Brands Can Win With Facebook’s New Newsfeed

Tips to improving newsfeed, so that brands can succeed on the platform

BlackEnterprise.com outlines the various ways Facebook can win with brands with their soon-to-be unveiled newsfeed.…

By S. Lynn Cooper

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On Your Mark, Get Set, Code!: Congress Creates Congressional App Challenge for Students

Student coders urged to join programming competition

The US House of Representatives authorized the creation of the first annual Congressional App Challenge…

By Janel Martinez

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Small Business advice from Twitter’s Founder

4 Tips to Choosing the Perfect Hashtag

How to pick the right hashtag for a social media marketing campaign

Four simple tips to choosing an effective hashtag.

By BlackEnterprise.com

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How to Use Social Media, Without Getting Sucked In

4 ways to avoid getting sucked in by social media

In honor of the National Day of Unplugging, here are 4 ways to avoid getting…

By BlackEnterprise.com

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6 Ways to Keep Your Brand Hack-Free in Social Media

Stay safe in cyberspace with these helpful tips

BlackEnterprise.com highlights several tips to minimize your brand’s risk of being hacked.

By S. Lynn Cooper

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5 Ways Your Website Is Driving Away Customers

Tips to keeping consumers engaged on your site

The most common website mistakes that drive your customers away.

By BlackEnterprise.com

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5 Ways to Establish Yourself as a Thought Leader Online

Use your digital presence to brand yourself as an industry expert

BlackEnterprise.com provides five ways you can establish yourself as a credible expert within your industry.…

By S. Lynn Cooper

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5 Common Social Media Myths for Business Debunked

Social networking myths exposed

BlackEnterprise.com debunks 5 common social media myths.

By S. Lynn Cooper

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4 Tips for Vending with Square From Conventions and Festivals

Repeat Square user provides best practices for using electronic payment service

Business owner Karla Spencer-George provides fellow vendors with tips for using Square.

By Marcia Wade Talbert

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3 Tips for Managing Your Business’ Reputation on the Web

How to stay on top of your online presence

BlackEnterprise.com outlines how you can manage your business’ online reputation.

By S. Lynn Cooper

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How Poland Spring Failed to Capitalize on Marco Rubio’s Sip

How Poland Spring Failed to Capitalize on Marco Rubio’s Sip

Lesson's on the need for a pro-active social strategy

Marco Rubio took a sip from a mini bottle and created a social media opportunity…

By C. Daniel Baker

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When it comes to social networking sites, LinkedIn is not viewed as one of the most exciting platforms (thanks to the ability to “pin,” “tweet” and “Facebook” nearly any aspect of life), but it is definitely one web-based network you should invest your time in. In fact, there’s a bevy of functions that are raising the stakes, allowing professionals to stay connected with others in and outside of their spheres of influence, access applications and remain up to date on the latest career-related news. Mashable outlines five capabilities you should familiarize yourself with and maximize on LinkedIn:

Dos and Don’ts of LinkedIn Leads

Ways to generate leads on the professional network

To digitally network and generate leads on LinkedIn, BlackEnterprise.com detailed what you need to do…

By S. Lynn Cooper

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Social Media Networks Are Not Created Equal: How to Choose the Right Platform for Your Brand

How to choose the best social network

BlackEnterprise.com outlines how to choose the best social networking platform for your brand.

By S. Lynn Cooper

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Create a Platform for your Business

The Internet is run primarily by four platforms: Amazon, iTunes, Google, and Facebook.  The valuable lesson that I’ve learned about this is that owning a platform is critical in developing a sustainable business strategy.  What is a platform? According to Phil Simon (author of The Age of Platform), a platform is defined as “an extremely valuable and powerful ecosystem that […] scales, morphs, and incorporates new features, users, customers, vendors, and partners.”   A platform gives entrepreneurs a greater opportunity to scale their business for sustainable growth. For example the NewMe Accelerator (Angela Benton and Wayne Sutton), TechStars (Brad Feld and David Cohen) and The Lean Startup (Eric Ries) are great examples of platforms that were developed by entrepreneurs.

NewME Accelerator Announces Pop-Up Tour Schedule

Starting in our nation’s capital, the pop-up tour will hit 8 cities

Kicking off in Washington, DC, NewME Accelerator announced its eight-city tour on Wednesday.

By Janel Martinez

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4 Lessons From Successful Social Media Ninjas

Tips to tackling social media like a pro

BlackEnterprise.com spoke to several social media savvy folks to get their take on the precision…

By S. Lynn Cooper

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How To

Cultural bias

Ask Sheree: When an Employee Suffers Cultural Bias

What should I do when I sense that my manager is culturally biased against me?
First…

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Startups

How to Start a Profitable T-Shirt Business

T-shirts are contemporary wardrobe staples for men, women, and children today. Building an online T-shirt…

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