Tips Archives - Page 18 of 20 - Black Enterprise

Technology > Tips

(Image: Thinkstock)

You’ve Been Warned: Prepare to Hand Over Your Facebook Password

Social media has blurred the line between personal and professional. Ask yourself: Are you ready to willingly turn over your username and password?

Some employers are taking it one step further; demanding candidates provide their Facebook login information.…

By Hajj Flemings

Posted: Tags: , , , , , , , ,
How to Hide Stuff From Your Timeline

Timeline gives friends the ability to view your entire Facebook history. For this reason, we imagine the first thing most people will want to do is to "sanitize" their Timeline. The good news is, it's simple to hide what you don't want showing. When you see a post you'd like to nix, just hit the pencil icon at the top of the post and select "Hide from Timeline." This doesn't delete the content from your account, but it will keep it safe from prying eyes.

Why Asking For A Job Applicant’s Facebook Password Is Fair Game

Depending on the job, access to the social media communications of a potential hire may be in your company's best interest

Employers asking prospective hires for their Facebook password is a hot button topic but it’s…

By Alfred Edmond, Jr.

Posted: Tags: , , , , , , , , , , , , , , , , , , ,
Maria Hannah, owner of The Clean Dog Inc. (Photo by Craig Bromley)

Out of the Doghouse

Failure to upgrade hardware can cost hundreds of thousands of dollars in maintenance of antiquated…

By Marcia Wade Talbert

Posted: Tags: , , , ,
SEO ranking

Redesign Made Easy

How to build a better website

So you have a website—great. But so do your competitors. If you want your site…

By Ramon Ray

Posted: Tags: , , , , ,
If you’ve attended a conference, you most certainly have experienced an elevator pitch. Whether you’re waiting in line for a cab, at a bar, or…yes, in an elevator, someone has most likely approached you to talk about their startup or latest venture. However, pitching is an art, and not everyone has nailed it. So not surprisingly, the ballroom at the Hilton Austin was packed with aspiring entrepreneurs at the “3 Steps to a Killer Elevator Pitch” panel during South by Southwest Interactive.  

The elevator pitch is a simple concept: If you were stuck in an elevator with someone, what would you say to promote your company in the time that the elevator closes until the time you get to your floor? In theory you have around 90 seconds to make a successful pitch, but how can you create a cohesive, effective pitch in that short amount of time?   

According to Joshua Baer, a startup mentor and director at Capital Factory, there are three simple steps in effective pitching:--Winston Ford

3 Tips for Delivering a Killer Elevator Pitch

According to Joshua Baer, a startup mentor and director at Capital Factory, there are three…

By Winston Ford

Posted: Tags: , , , ,
FACEBOOK:   I’m a pretty late bloomer on the Facebook-for-business bandwagon, as opposed to just family and friends. But a good friend recently educated me on how you can add layers of security and privacy for people you know casually, while allowing good friends total access to your page. Be sure to do this, and include business updates and links to any press or promotions you’re doing. Facebook is still the best way to spread a message virally.

5 Facebook Timeline Tips for Brands

Don’t get left behind! See how brands can shine with the platform’s latest feature

Instead of getting caught up in the last-minute rush, see how your brand can take…

By Hajj Flemings

Posted: Tags: , , , , , , ,
The world’s most valuable company is giving cash back to its shareholders (Image: Apple)

Apple Gives Cash Back to Shareholders

The tech conglomerate’s success has prompted a $10 billion stock buyback and a dividend for shareholders

Apple announced it will begin giving shareholders a quarterly dividend of $2.65 per share in…

By Sade K. Muhammad

Posted: Tags: , , ,
(Image: Thinkstock)

SXSW 2012: 4 Tips on Giving in the 21st Century

Social media makes philanthropy safe and easy

Cheryl Contee of Fission Strategy’s 2012 SXSW Interactive Festival panel, “21st Century Giving: Social Philanthropy’s…

By Marcia Wade Talbert

Posted: Tags: , , , , , , , , , , , , , ,
Founder of Tech by Superwomen Cathryn Posey and panelists explore the keys to fostering a successful and worthwhile mentorship experience  (Image: Mary Pryor)

SXSW 2012: 13 Things Superwomen Need to Know About Mentorship

Female power players in tech provide tips for mentorship and career success at SXSW Interactive

Founder of Tech by Superwomen Cathryn Posey and panelists explore the keys to fostering a…

By Marcia Wade Talbert

Posted: Tags: , , , , , , ,
Jay-Z-620x480

SXSW 2012: What Brands Can Learn From Rappers

Advertising and marketing execs at 2012 South by Southwest Interactive were all ears at the “Y Rappers Are Better Marketers Than U” panel held on Saturday

The “Y Rappers Are Better Than You” panel held Saturday morning was packed with advertising…

By Winston Ford

Posted: Tags: , , , , , , , ,
Founder/producer of Southern Fried Filmworks and Big Shade Tree Trevite Willis reveals how widely-recognized brands are successfully reaching out to diverse communities (Image: Winston Ford)

SXSW 2012: How Brands Can Reach a Diverse Online Community

Founder/producer of Southern Fried Filmworks and Big Shade Tree Trevite Willis reveals how big-name brands are successfully reaching out to diverse communities and what you can learn from their techniques

“Mining Diversity: Developing a Community of Color” panelist Trevite Willis discusses best practices for businesses…

By Winston Ford

Posted: Tags: , , , , , , , , , , ,
Blogging While Brown founder Gina McCauley discusses brand awareness and digital content monetization at her panel “Social Media Sharecropping: Black Tech Adoption” at SXSW 2012 (Image: Winston Ford)

SXSW 2012: ‘Social Media Sharecropping’ Encourages African Americans to Monetize Digital Content

Blogging While Brown founder Gina McCauley talks digital content monetization and brand awareness at her panel during 2012 South by Southwest (SXSW) Interactive

The SXSW 2012 panel “Social Media Sharecropping: Black Tech Adoption” focused on creating an online…

By Winston Ford

Posted: Tags: , , , , , , , , , ,
SXSW Interactive is one of the largest interactive conferences in the country and from March 9-13, 2012 there will be 20,000 people converging on Austin, Texas. SXSW is a gathering of techies, entrepreneurs, journalist, startups, social media advocates and marketers. The discussion will include the latest mobile apps, tech startups launching, new technology products/gadgets being released and authors releasing new books. To help you maximize your experience at SXSW Interactive here are six tips to get the most out of your trip. —Hajj Flemings

6 Tips to Maximize Your SXSW Interactive Experience

Before heading out to the annual festival here are a few things you should know

As techies converge on Austin, TX for SXSW Interactive here are a few key points…

By Hajj Flemings

Posted: Tags: , , , , , , , , , , , , , , , , , , , ,
(Image: Thinkstock)

6 Things Your Small Business Can Learn from Amazon, Apple, Facebook, and Google

In the age of the platform, there is much entrepreneurs can learn from these innovative businesses

In the age of the platform, there is much entrepreneurs can learn from these innovative…

By Alan Hughes

Posted: Tags: , , , , , ,
Google logo

5 Ways to Deal with Google’s New Privacy Settings

See what you can do to circumvent the tech conglomerate’s new privacy policies and terms

BlackEnterprise.com has a few quick pointers on tip toeing around Google’s privacy policy (or at…

By Janel Martinez

Posted: Tags: , , , , , ,
Pinterest. Pinterest. Pinterest. It's the popular kid on the social media block, showing enormous growth and attracting the interest---and usage--of big brands including Nike, Kraft, Whole Foods, and HGTV. From boards centering on arts & crafts to interior decor and jobs boards, Pinterest can serve as a vital resource in not only your life but specifically, your career.


Check out five ways you can utilize Pinterest for professional development and advancement. ---Sirita Wright

5 Ways You Can Get a Job Using Pinterest

Find professional development and career leads via Web boards

This fast-growing social media platform can be a vital resource for professional development, job leads…

By Sirita Wright

Posted: Tags: , , , , , , , , , , , , , ,
I've been exploring social media's latest runaway site – Pinterest*, a  virtual bulletin board that allows users to share images, objects, and  links they find interesting or inspiring. While, personally, I enjoy  pinning photos of stylish outfits, chic MacBook and iPad cases, and  outtakes from home décor magazines, I see the value this platform has  for brands. When it comes to my brand, I’ve taken a thought leadership  approach— just check my "Essential Books" board to see what branding,  social media and marketing books I’m reading.  This user-friendly  platform is already proving to be valuable for businesses.  
There’s serious potential to drive sales for business owners. Getting  images of your products pinned and repinned can literally drive  customers to your door step. At the very least, it will drive traffic to  your website where customers can request your service.  

Here are 6 ways small businesses can extend their brand and up their revenue using Pinterest:

6 Ways to Boost Your Business with Pinterest

BlackEnterprise.com notes 6 ways small businesses can extend their brand and up their revenue using…

By Amanda Miller Littlejohn

Posted: Tags: , , , , , ,
(Image: Thinkstock)

6 Ways Female Execs Can Master Social Media

Women can enhance their presence across various platforms by following these easy-to-follow pointers

Moderator Mo Krochmal of Social Media News NY and panelists discussed ways females can excel…

By BlackEnterprise.com

Posted: Tags: , , , , , ,
Harnessing the power of social for social good was a major trend and point of discussion among conscious techies and seasoned panelists during Social Media Week 2012.  We’ve seen how quickly platforms can be used to mobilize reform efforts thanks to social media’s influence in the Arab Spring and recent Occupy Movement.  Digital thought leaders have no doubt that, when used properly, social media can be a significant cultural unifier, connecting people and efforts despite location.   
Moderated by Alice Korngold of Korngold Consulting LLC, "Social Media for Social Good"—an hour-long panel discussing best practices to use when furthering a cause in the digital space—wasn’t short of generating great ideas. The panelists included Cheryl Heller, board chair at PopTech; Dan Savage, creator of the It Gets Better Project; President and COO of Digitaria Doug Hecht and Carmel Hagan of Common. Here’s how social media enthusiasts can use various platforms for social good:--–Noni Cavaliere

How to Become a Digital Do-gooder

Here’s what you should consider when perfecting your social good campaign

Moderated by Alice Korngold of Korngold Consulting LLC, “Social Media for Social Good”—an hour-long panel…

By BlackEnterprise.com

Posted: Tags: , , , , , ,
(Image: ThinkStock)

Will Two Billion Jobs Disappear by 2030?

Futurist Thomas Frey makes bold prediction about technology's impact on the job market

According to futurist Thomas Frey, technological advancements will impact over 2 billion jobs worldwide by…

By Hajj Flemings

Posted: Tags: , , , , , , , , , , , , ,

How To

windfalls

How to Budget for Unexpected Windfalls

Having a plan for unexpected windfalls can be as important as anticipating surprise expenses. Just…

Read More »
Evita Robinson, founder of Nomadness Travel Tribe (Image: Nomadness Travel Tribe)

How to Get Paid for Traveling

Evita Robinson, founder of Nomadness Travel Tribe (Image: Nomadness Travel Tribe)
Have a passion for…

Read More »