2008 BLACK ENTERPRISE, All Rights Reserved
Shifting Gears: New Realities, New Rules, New Opportunities
Shift into high gear at the 2009 Black Enterprise Entrepreneurs Conference + Expo hosted by General Motors and ExxonMobil. This spectacular event marks its 14th year with a one-of-a-kind power conference for entrepreneurs and professionals looking to find new markets and new opportunities in these volatile economic times. Hundreds of deal makers are expected to attend—from aspiring business owners to top-tier professionals—all looking to build networks and seek growth opportunities. It’s the year’s can’t-miss networking event, but with the added value of BLACK ENTERPRISE’s expertise in wealth building and deal making. Expect innovative sessions, high-powered speakers, and an early peek into the products, trends, and services you’ll need to know about to stay competitive.
Five Ways to Reach Mature Consumers
Nov 2, 2009Companies spend a lot of time studying up on baby boomers, Generation X and Generation Y, knowing that these younger generations make up the bulk of their consumers. Through a mix of offline and online advertising and marketing techniques, companies come up with campaigns designed to reach these consumers and keep them coming back for more.
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