Five Ways to Grow a Successful Side Business

A side business can be successful if managed right

From the outside, Erica Sara’s life looks like the plot of a Reese Witherspoon romantic comedy, but one that revolves around the pursuit of business success instead of a man. She writes a blog, where she posts favorite quotes. Recent samples: “The more you love your decisions, the less you need others to love them.” “Never get so busy making a living that you forget to make a life.” (She also writes about adventures in cheese-making, decorating her apartment, and running races.)

In addition, she maintains an active Twitter account, where she sends encouraging notes to other runners about their races. All of this outreach is in support of her own jewelry-design business, Erica Sara Designs, where she creates custom engraved jewelry.

Sara is part of a growing movement of entrepreneurs who build flourishing side-businesses on top of their full-time jobs in pursuit of greater financial security – and deeper work satisfaction.

Read More at The Globe and Mail

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