5 Tips for Independent Success in the Fashion Industry

woman-vision-620×480

Maintain Your Vision

“A lot of people start out watching someone else and they try to mimic their success, but what works for one brand may not work for another,” says Murray. “If you have something that is viable to the marketplace there will be people who come to the table with help but they will ultimately want you to see their vision and it will end up compromising what you really want. I never really thought we took School of Hard Knocks [SOHK] as far as we could take it even though at our apex we did $40 million in sales [in a year]. With Tradition, there is no ceiling to our vision. We plan to expand licensing to home wear, footwear, etc. Know what you want to get out of it and don’t compromise that goal.”

Maintain Your Vision

“A lot of people start out watching someone else and they try to…

(Image: ThinkStock)