← Mardi Gras Decoded: Breaking Down the Big Easy’s Business Boom

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By Anslem Samuel | Published February 21, 2012 | Full size is 620 × 480 pixels

CASHING IN ON KING CAKES Not many people enjoy Mardi Gras without trying king cake, which are mainly sold during carnival season in New Orleans, King Cake King Manny Randazzo ships these tasty treats year-round. Although many tourists and New Orleanians travel to Metairie, Louisiana to get their hands on the famous confections, their shipping and online sales are growing exponentially. “Sales are about where they were this time last year, so we expect to make around 100,000 or so king cakes and we usually ship 22,000 to 25,000 of those,” Randazzo told The Times-Picayune. Haydel’s Bakery is expecting a boom in sales as well. According to the manager, they expect to do close to 60,000 cakes this Mardi Gras season. They have been baking 800 to 1,000 cakes daily. Everyone wants a taste of the classic cinnamon cake with icing, decorated with the season’s colors, purple, green, and gold.

CASHING IN ON KING CAKES

Not many people enjoy Mardi Gras without trying king cake, which…

(Image: Getty)