Department. This is the highest margin ever and means consumers are starting to spend again. But with rising unemployment levels, a full recovery is still a ways off.
“The economy is sluggish. We were driving at 100 miles per hour last year and now we’re at five, but the traffic jam will clear and it’ll pick up,” says Bill Dunkleberg, chief economist for the NFIB. In the meantime, all the business owner can do is prepare for the worst while hoping for the best.