Building A Successful Home-Based Business

Setting up shop at home is not as difficult as you may think. Here are three great business start-ups for the new American workplace

up shop at home (800-700-1100). “Since we’ve found that this particular market is very technologically savvy and comprises pretty strong Internet users, we have also put up a very robust Web site. It allows you to determine whether you’re a good candidate for working at home and what the financial implications are,” says Carol Larsen, the program’s executive director.

Long distance carrier AT&T also has help for the start-up business. AT&T’s Resources For New Business program, launched in 1995, is a value- added service for existing AT&T customers. “When you enroll in the program, you’re going to get what is called the starter kit, which gives you some of the basic nuts and bolts of how to start a business,” says Vincent Salas, an AT&T spokesperson.

While not geared specifically toward home-based businesses, the program does offer information crucial to all entrepreneurs: business plan writing, using the Internet to sell products and services, and marketing and advertising your operation. The program also offers teleconference seminars where experts discuss such issues as time management, improving customer service and financial planning. Membership costs $99.

Home businesses are serious operations that are gaining popularity across the country. So the next time you’re looking for that perfect location to set up shop, remember, home is more than just a place to hang your hat. It’s also a place to hang out your shingle.

National Association of Home Based Businesses 10451 Mill Run Circle, Suite 400 Owings Mills, MD 21117 410-363-3698
The oldest home-based business group in the country, NAHBB was launched in 1984. It services more than 200 classifications of home businesses and offers a home-based business occupational handbook.

Small Office Home Office Association International 1767 Business Center Dr., Suite 302 Reston, VA 20190 703-438-3000
SOHOA extends a variety of benefits including insurance programs, leasing services, business consulting and discounts on office supplies.

National Association for the Self-Employed 2121 Precinct Line Rd. Hurst, TX 76054 800-232-NASE
NASE serves as an advocate for the self-employed. Its toll-free hot line can provide advice for operating a home-based business.

Home Office Association of America 909 Third Ave., Suite 990 New York, NY 10022 800-809-4622
Also referred to as the Small Office/Home Office (SOHO), this organization offers discounts, group health insurance and a monthly newsletter.

Association of Enterprising Mothers 6965 El Camino Real, Suite 105-612 Carlsbad, CA 92009 760-434-9225 800-223-9260
A national organization, AOEM provides ideas for the best businesses for moms. Members are given a home business start-up guide, which details resources and skills needed to work at home.

The Best Home Businesses For The ’90s
By Paul and Sarah Edwards Tatcher/Putnam; $12.95

Mompreneurs: A Mother’s Practical Step-by-Step Guide to Work-at-Home Success
By Ellen H. Parlapiano & Patricia Cobe The Berkley Publishing Group; $13
Legal Guide for Starting & Running a Small Business

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