proficient at reading legal and accounting information, you might want to retain a franchise lawyer. A good resource is the Federal Trade Commission’s document titled A Consumer Guide to Buying a Franchise. The guide, which offers lots of advice on how to choose the right franchise, is available online at the FTC’s website: (www .ftc.gov/bcp/conline/pubs/invest/buy fran.htm).
Not all franchises, however, are created equal. The bottom line is: Do your homework. Investigate before you invest. This is an entrepreneur’s best assurance to making good business decisions.