is the fact that some clients still prefer full-time, in-house assistants.
“Some people can’t accept the virtual concept,” says Parham. “Companies that I anticipated would have embraced it still have not, and mostly because some managers are really gung ho micromanagers. [Some] don’t understand the virtual model concept and how technology enables us to provide professional office support on a short-term or long-term basis, or as a totally outsourced solution.”
The company posted revenues of $95,000 for 2000 and, this year, Parham expects to reach $175,000 in a still-growing arena.
Despite the challenges, Parham is optimistic about the success of her company — and the field of virtual assisting. Educating potential clients is key to the success of the industry, says Parham, who also volunteers with groups such as Score and the Women’s Commission in an effort to spread the word.