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Golf & Tennis Challenge

The Black Enterprise Golf & Tennis Challenge boasts more than 1,200 participants and continues to be the largest and most successful African American sporting event of its kind. Understanding that not all powerplays occur in the boardroom, the Golf & Tennis Challenge provides a venue and platform for networking and dealmaking in a relaxed atmosphere.The attendance of corporate heavy hitters and innovative entrepreneurs has provided the event with the reputation of being the premier African American networking event in the country.

Attendee Profile
More than 1,200 affluent, educated African American consumers with significant buying power

  • Challenge Attendees Are Educated And Affluent
  • -Average household income $183,000
    -Graduated college+ 90%
    -Post-graduate degree 48%

  • Personal Profile
  • -65% of the attendees are between 35 and 54

  • Nationally Dispersed Attendees
  • -Northeast 31%
    -Southeast 39%
    -Midwest 13%
    -Southwest 11%
    -Northwest 6%

  • Thought leaders and decision makers who represent a core segment of the B.E. subscriber base
  • -Top and middle managers 75%
    -Own a business 43%
    -Married 44%

Source: 2009 Black Enterprise Golf & Tennis Challenge Attendee Survey

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