Meet the Power Women CMOs Behind Big Corporate Brands


 

Thai Randolph, CMO/Head of Marketing & Client Partnerships, relentlessGENERATOR, a division of Sony DADC

The very results-driven leader oversees marketing, creative services, client partnerships, and business intelligence teams at relentlessGENERATOR, a company that provides hundreds of direct-to-consumers music and entertainment stores. She is also responsible for the development and execution of brand building for well-known names including AMC and The History Channel.

Priscilla Sims Brown, Senior Executive Director & Chief Marketing Officer, AXA U.S.

Priscilla Sims Brown is an accomplished builder of new and growing businesses and prides herself with an expertise in turning around little known and/or weakened brands. It’s easy to see why she was chosen by AXA. Prior to this role she served as chief marketing and development officer at AmeriHealth Caritas, where she helped the company expand into new markets.

Julie Washington, Chief Marketing & Innovation Officer, Jamba Juice

Washington leads the company’s marketing efforts, which have greatly expanded consumer awareness and engagement with the brand. Under her leadership, the company saw its Facebook presence expand to over 1.6 million followers and updated its online and mobile visibility to become more consumer-relevant.

Mary Beth West, Executive Vice President & Chief Customer and Marketing Officer, J.C. Penney

Following a lengthy career at Kraft Food Group, Mary Beth West was tapped by J.C. Penny to lend her 30-year expertise in helping the company revitalize its brand and build an emotional connection to consumers. The accomplished marketer’s vast experience developing and growing some of the world’s most trusted and well-known brands was instrumental in her hiring.


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