12 Most Expensive Super Bowl Commercials of the 21st Century

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2000: Mountain Dew’s “Bohemian Rhapsody” 

At the cost of $1.9 million per 30 seconds, Mountain Dew enlisted a male quartet for their "Bohemian Rhaspody" Super Bowl commercial. Merging soprano, alto, and baritone voices to deliver a mellifluous harmony about the lime-green beverage's refreshing taste, Mountain Dew created a classic football pictorial that is still remembered today.
Approximate Total Cost:  $3.8 million.

2000: Mountain Dew’s “Bohemian Rhapsody”

At the cost of $1.9 million per 30 seconds, Mountain…