Michelle Obama’s Profitable Style: From J.Crew to Tracy Reese

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$16: The price of J. Crew stock before her appearance on the "Tonight Show with Jay Leno" on Oct. 27, 2008, sporting this chartreuse cardigan.   	$20: Price of J. Crew stock just four days after the appearance  (Source: Harvard Business Review)

$16: The price of J. Crew stock before her appearance on the “Tonight Show…