10 Steps to Becoming a Successful Franchisor

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Develop a system that promotes fun throughout the organization. According to Ball, the franchisees cannot get the impression that the franchisor sees them as nothing more than money-generating machines. “Franchisees like to work with an organization that promotes success as well as well-being. If you put a little fun into it, it promotes a sense of security to them that you’re not just looking at them as money-makers,” he asserts. “To keep franchisees committed to your brand, you have to make sure you’re bringing an attitude that shows that the franchise is an enjoyable organization.”

Develop a system that promotes fun throughout the organization. According to Ball, the franchisees cannot…

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