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12-things

By Anslem Samuel | Published February 18, 2011 | Full size is 500 × 320 pixels

(All Images: Thinkstock) If you’ve taken a marketing class—whether it was at the undergraduate or graduate level—you were probably introduced to the 4Ps of Marketing. Recently, the 4Ps were revised to the 4Cs. And even more recently, the 4Cs to 4Vs. I believe all 12 of these elements are vital to any marketing plan, even before a SWOT Analysis. Here’s your quick guide to the 12 things each marketing plan should consider. Follow these by the letter(s). —Tina Wells (For more from Tina Wells, follow her on Twitter at @fashiontw)

(All Images: Thinkstock) If you’ve taken a marketing class—whether it was at the…

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