6 Secrets to Success from Carol’s Daughter Founder Lisa Price

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ADJUST WHEN NEEDED 

“We slowed down our plan to open more independent stores in favor of pursuing partnerships that didn’t deplete the cash flow as much. We explored the partnership with Home Shopping Network further and more aggressively than originally planned because it required less cash on our end. The result was fantastic. We were the No. 3 beauty brand on HSN after being on the network for about three years. I never expected that.”

ADJUST WHEN NEEDED

“We slowed down our plan to open more independent stores in favor…

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