7 Simple Ways to Get Your Business Ready for Publicity

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Remember: The media is on the hunt for news 

When I was in the newsroom several years ago, every Thursday we'd have "budget meetings" where we'd go over everyone's ideas for new stories. If I didn't have at least 6 good stories to pitch to my editors, I was a nervous wreck! I'd spend all week digging for news, and digging myself out from off-topic pitches. Whenever I got a pitch that was a good for me, I was grateful. So remember, while you're vying for the attention of the media, they also need your story. Which means you need to...

Remember: The media is on the hunt for news

When I was in the newsroom…