← How to Get a Deal with National Retailers

Target Several Stores_sm

By Marcia Wade Talbert | Published December 21, 2010 | Full size is 500 × 323 pixels

Target more than one national retailer at a time. Sometimes you need to “go after smaller fish to get the big fish,” says Pope. Once Safeway saw that their competitors might get a leg up on them, it drove them to take Pope seriously.

Target more than one national retailer at a time. Sometimes you need to “go after…