African Americans Love to Tweet
Twitter is the leader of the pack among African American social networkers, according to a study by the Pew Internet and American Life Project, an initiative of the Pew Research Center, a nonprofit research organization. The study shows that Twitter users are slightly more racially and ethnically diverse than the overall U.S. population. Among Internet users, 16% of African Americans use Twitter or similar status update services, compared with 9% of white users. Also, 35% of Twitter users live in urban areas compared to 29% for all Internet users.
Online Population of Social Networkers
African American 43%
Daily Social Networking Users
African American 23%
Source: Pew Internet and American Life Project
– Carolyn M. Brown