Tag Archives: 2012 South by Southwest
SXSW 2012: What Brands Can Learn From Rappers
Advertising and marketing execs at 2012 South by Southwest Interactive were all ears at the “Y Rappers Are Better Marketers Than U” panel held on Saturday
The “Y Rappers Are Better Than You” panel held Saturday morning was packed with advertising…
By Winston Ford
SXSW 2012: How Brands Can Reach a Diverse Online Community
Founder/producer of Southern Fried Filmworks and Big Shade Tree Trevite Willis reveals how big-name brands are successfully reaching out to diverse communities and what you can learn from their techniques
“Mining Diversity: Developing a Community of Color” panelist Trevite Willis discusses best practices for businesses…
By Winston Ford
SXSW 2012: ‘Social Media Sharecropping’ Encourages African Americans to Monetize Digital Content
Blogging While Brown founder Gina McCauley talks digital content monetization and brand awareness at her panel during 2012 South by Southwest (SXSW) Interactive
The SXSW 2012 panel “Social Media Sharecropping: Black Tech Adoption” focused on creating an online…
By Winston Ford
Austin Locals Welcome Black Startups to SXSW
Dell and Austin's Capital City African American Chamber of Commerce (CCAACC) host pre-SXSW welcome reception to kickoff the annual festival
The Capital City African American Chamber of Congress kicked off a pre-South by South West…





