branding Archives - Black Enterprise

Tag Archives: branding

Public Relations

So, You Started a Business, But Are You Ready to Work with a Public Relations Pro?

Before you hire a Public Relations pro you should establish a strong foundation for your…

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Husband and Wife Build Martha’s Vineyard African American Film Festival Into a 15-Year Brand

Applying savvy business branding to the arts

“The Martha’s Vineyard African-American Film Festival is very special to us and our loyal attendees,”…

By Gwendolyn Quinn

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Marketing Team

Before Doubting Your Product/Service, See How To Improve Your Marketing Team

5 proven ways to improve your company's marketing and make more money

Marketing is one of the most critical elements of your business. Here are some proven…

By Selena Hill

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The New Resume: 7 Must-Haves for Every Media Kit

Whether you are launching a new business or seeking a new career, you need a solid need a media kit

(Image: Shutterstock)
 
Media kits are a great way to highlight your successes in a professional…

By Cameka Smith

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Personal Brand

6 Ways to Build a Strong Personal Brand and Become a Celebrity Entrepreneur

Takeaways from Ramon Ray's insightful presentation on how to effectively develop an impactful personal brand at the 2017 Black Enterprise Entrepreneurs Summit

During the Black Enterprise 2017 Entrepreneurs Summit, personal branding expert Ramon Ray delivered a presentation…

By Selena Hill

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Brittany Alexis

This Is How Millennial Brittany Alexis Turns Passion Into a Paycheck

The 23-year-old nationally published graphic designer talks about being a full-time creative and #girlboss

Brittany Alexis, a 23-year-old nationally published graphic designer brand coach, talks about being a full-time…

By Chanel Martin

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branding

Branding Strategist and New Author Offers Insight on How to Intensify Your Company Brand

Learn how to use branding, marketing, and social media concepts to leverage online and in-person brands to achieve career or business success

Author Courtney Rhodes discusses why it’s important for black entrepreneurs to have a branding strategy…

By Jeffrey McKinney

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bee-coming

“Bee-Coming Your Brand University” is Educating Young Professionals and Entrepreneurs

The Bee Agency launches "Bee-Coming Your Brand University" to educate young professionals and entrepreneurs

Black Enterprise got a chance to sit down with Brittni Brown and learn why the…

By Danielle D. Hughes

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relic

Don’t Be a Relic: How to Maintain a Relevant Business

Adapt or fail

With emerging businesses developing each day, it’s imperative for entrepreneurs to maintain relevancy within their…

By Cameka Smith

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dying brand

How to Bring a Dying Brand Back to Life

Shrinking customer base? It’s not too late to give your brand the jumpstart that it needs

Following these strategies can help you to not only revive your company brand, but also…

By Selena Hill

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personal brand

5 Tips for Strengthening Your Personal Brand

Take your brand to the next level

Creating a personal brand that others recognize and trust is essential. Here are five things…

By Black Enterprise

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personality

3 Ways to Use Your Personality in Your Online Brand

Be yourself and build your brand

No one has your same experience or your same qualities. Here are just a few…

By Black Enterprise

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Scoop B

Ask BE: Brandon ‘Scoop B’ Robinson Talks Sports And Branding

For Scoop B, branding and sports go hand-in-hand

Sports and entertainment journalist Brandon “Scoop B” Robinson stopped by Black Enterprise to discuss his…

By Selena Hill

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social media

3 Little Ways to Use Social Media to Market Yourself

With social media marketing, it doesn't have to be a lot to be effective

Find out these small, easy ways you may use social media to market your business…

By Black Enterprise

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side hustle

Mastering the Art of the Side Hustle

If you want your business to be respected as a top-tier company then treat it like one

Check out these 4 fundamental ways to make your side hustle and your money work…

By Danielle D. Hughes

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social media

4 Social Media Marketing Tools to Catapult Your Brand in 2017

Four tools to help simplify and refine your social media strategy

With brands emerging each year, vying for the public’s attention, learn four cost efficient social…

By Cameka Smith

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Brand

A Good Brand is Your Most Valuable Asset

Prominent Latina tech designer from Silicon Valley, Gail Yui, shares must-read secrets of great brands

Check out these 3 must-follow rules for building a good brand by one of the…

By Black Enterprise

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Social Mentions

8 Social Media Tips You Need To Try This Weekend

This small business owner shares her best practices for social media marketing

Many entrepreneurs are uncomfortable seeking the spotlight, yet a larger brand presence is important for…

By Carolyn M. Brown

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pop

Black-Owned Company Launches Inaugural Pop-Up Event

Here's a way to not only support black brands, but also get eclectic, precious, one-of-a-kind gifts for friends and family just in time for the holiday season

Black-Owned Market launches inaugural Pop-Up in Brooklyn, a destination event where people can shop conveniently…

By Carolyn M. Brown

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Twitter

4 Ways to Grow Your Company With Twitter

How to use Twitter as a marketing tool and gain results

Twitter can be and should be a very successful at marketing tool for both yourself…

By Carolyn M. Brown

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How To

Equifax hack

After 143 Million Left Vulnerable by Equifax Hack, Here’s What You Can Do

The Equifax hack could be the largest data theft involving Social Security numbers, which is…

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JavaScript Developer

How She Became a Full Stack JavaScript Developer In 5 Intensive Months

My biggest lesson learned was overcoming limitations I had put on myself regarding what I…

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