Tag Archives: branding

relic

Don’t Be a Relic: How to Maintain a Relevant Business

Adapt or fail

With emerging businesses developing each day, it’s imperative for entrepreneurs to maintain relevancy within their…

By Cameka Smith

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dying brand

How to Bring a Dying Brand Back to Life

Shrinking customer base? It’s not too late to give your brand the jumpstart that it needs

Following these strategies can help you to not only revive your company brand, but also…

By Selena Hill

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personal brand

5 Tips for Strengthening Your Personal Brand

Take your brand to the next level

Creating a personal brand that others recognize and trust is essential. Here are five things…

By Black Enterprise

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personality

3 Ways to Use Your Personality in Your Online Brand

Be yourself and build your brand

No one has your same experience or your same qualities. Here are just a few…

By Black Enterprise

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Scoop B

Ask BE: Brandon ‘Scoop B’ Robinson Talks Sports And Branding

For Scoop B, branding and sports go hand-in-hand

Sports and entertainment journalist Brandon “Scoop B” Robinson stopped by Black Enterprise to discuss his…

By Selena Hill

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social media

3 Little Ways to Use Social Media to Market Yourself

With social media marketing, it doesn't have to be a lot to be effective

Find out these small, easy ways you may use social media to market your business…

By Black Enterprise

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side hustle

Mastering the Art of the Side Hustle

If you want your business to be respected as a top-tier company then treat it like one

Check out these 4 fundamental ways to make your side hustle and your money work…

By Danielle D. Hughes

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social media

4 Social Media Marketing Tools to Catapult Your Brand in 2017

Four tools to help simplify and refine your social media strategy

With brands emerging each year, vying for the public’s attention, learn four cost efficient social…

By Cameka Smith

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Brand

A Good Brand is Your Most Valuable Asset

Prominent Latina tech designer from Silicon Valley, Gail Yui, shares must-read secrets of great brands

Check out these 3 must-follow rules for building a good brand by one of the…

By Black Enterprise

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Social Mentions

8 Social Media Tips You Need To Try This Weekend

This small business owner shares her best practices for social media marketing

Many entrepreneurs are uncomfortable seeking the spotlight, yet a larger brand presence is important for…

By Carolyn M. Brown

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pop

Black-Owned Company Launches Inaugural Pop-Up Event

Here's a way to not only support black brands, but also get eclectic, precious, one-of-a-kind gifts for friends and family just in time for the holiday season

Black-Owned Market launches inaugural Pop-Up in Brooklyn, a destination event where people can shop conveniently…

By Carolyn M. Brown

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Twitter

4 Ways to Grow Your Company With Twitter

How to use Twitter as a marketing tool and gain results

Twitter can be and should be a very successful at marketing tool for both yourself…

By Carolyn M. Brown

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branding

8 Branding Mistakes You’re Probably Making

These seemingly harmless branding “don’ts” can cause major setbacks

Years of hard work on a brand can be wiped out in a single day,…

By Black Enterprise

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Content-Factory

Build Brand Awareness With a Content Factory Approach to Marketing

Taking the content factory approach to a digital marketing campaign can encourage audience engagement and keep your brand relevant

The need for real-time marketing has sparked the growing importance of content development. Here’s a…

By Black Enterprise

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branding

4 Simple Strategies That Create An Engaging Brand

How to produce engaging digital content that will increase your brand's audience

The business market needs to be creative, entertain and resonate first, then educate, build relationships…

By Black Enterprise

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marketing

Offbeat, Creative Ways for Marketing Your Business

KFC's fried chicken scented sunscreen shows how a publicity stunt can draw positive attention to your brand

The KFC Extra Crispy Sunscreen is an example of stunt marketing at its best. Executed…

By Carolyn M. Brown

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Instagram

4 Tips for Maximizing Instagram for Your Business

Here’s how to best use Instagram to help boost brand awareness and sales revenue

If you have a product, service, or company that you’re trying to market and you…

By Carolyn M. Brown

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bBooth

Nick Cannon is bBooth’s New Brand Ambassador

Entertainer and activist Nick Cannon becomes the global brand ambassador for bBooth, a tech startup providing attention-grabbing new methods for marketing and branding

Nick Cannon has just been named Global Brand Ambassador with hot, new tech startup, bBooth.
BBooth…

By Samara Lynn

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Millennials

How These Millennials Landed a Spot on ‘Crain’s 20 in Their 20’s List’

Young executives on what it takes to stand out in your industry

These millennials share what it takes to stand out in your industry.

By Kandia Johnson

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business

Are Your Friends Helping or Hurting Your Business?

Your friends will say they want to help out in some shape or form

Your friends will say they want to help out in some shape or form.

By Angie Morris

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