Tag Archives: branding

building a brand

Switching Careers? 5 Tips for Reinventing Your Personal Brand

Tips for evaluating your current brand and making the leap into a new career

Tips for evaluating your current brand and making the leap into a new career.

By Kandia Johnson

Posted: Tags: , , , ,
Carol's Daughter featured in her eponymous, viral ad.

[WATCH] Fem-Advertising: 3 Campaigns Empowering and Inspiring Women

Fem-advertising campaigns humanize brands, boost sales, and inspire women around the world

Fem-advertising campaigns humanize brands, boost sales, and champion women around the world.

By Kandia Johnson

Posted: Tags: , , , ,
(Image: Nikki Woods)

Nikki Woods’ Keys to Success: Build Your Brand and Become a Legacy

Top radio exec gives four pieces of sage career advice

[Woods] believes you should definitely work and prepare, but sometimes done is better than perfect.…

By Marquita Miller

Posted: Tags: , , , , , , , ,
DJ Princess Cut 2

DJ Princess Cut Talks Growing Her Brand as a Celebrity DJ

Finding success in a male-dominated industry

Princess Cut was asked to join Oprah Winfrey’s ‘Life You Want Tour’ last year, in…

By Chanel Martin

Posted: Tags: , , ,
dwyane-wade 2

Dwyane Wade Talks Brand Innovation and Product Development

NBA star turns entrepreneur with new product that enhances athletic performance

Pioneering a new product category dubbed AthleteCare, MISSION uses science and real life insight from…

By Roz A Gee

Posted: Tags: , , , , , , ,
building a brand

The Birth of a Brand: Several Factors Go Into Creating a Strong One

Like raising a child, a brand must be continually nurtured

In the business world, your brand is your personality, your identity, and the relationship that…

By Nicole Cober, Esq.

Posted: Tags: , , , ,
Facebook logo

3 Things Brands Need to Do Right Now or Risk Losing Leverage on Facebook

Updated news feed algorithm lets users control "What to See First”

Facebook’s updated news feed algorithm presents new branding opportunities.

By Marcia Wade Talbert

Posted: Tags: , , ,
building a brand 2

Tips for Using Visual Content Marketing to Explode Your Brand

The right imagery can help grow your business

Visual content marketing can be a useful tool in growing your business and your brand.

By Roz A Gee

Posted: Tags: , , , , , , ,
Media copy 2

5 Best Ways to Get Your Startup Quality Media Coverage

Here are some tips to generate exposure

Every startup craves media attention and press. They know they need it, they just don’t…

By BlackEnterprise.com

Posted: Tags: , , , ,
(Image: TheShadowLeague.com)

Why Branding is Blinding: What Bill Cosby Can Help Us Remember

What Stacey Tisdale learned from a personal encounter

A questionable encounter I had with Bill Cosby serves as an example as to how…

By Stacey Tisdale

Posted: Tags: , , , , , ,
branding

9 Branding Techniques For Your Small Business

Effective ways to promote and market your company, product, or service

Here are some surefire ways to promote your product, service or company image.

By Carolyn M. Brown

Posted: Tags: , , , , , ,
Alfred_Kelly_Hot 97

[Video] BE Modern Man Featured on NYC’s Hot 97 – Ebro in the Morning

BE Modern Man, the Black Enterprise Golf & Tennis Challenge and more

Black Enterprise’s Alfred Edmond and Kelly Pierre-Louis visited Hot 97’s Ebro In the Morning in…

By BlackEnterprise.com

Posted: Tags: , , , , , ,
(Image: Dr. Miracles.com)

Kimberly Hairston Talks Dr. Miracles and Brand Authenticity

How one beauty brand is staying competitive

A new campaign titled, Undo the Hurt, plans to focus the brand’s efforts toward repairing…

By Brittany Dandy

Posted: Tags: , , , , ,
(Image: File)

How to Market Your Product or Business on a Bootstrap Budget

Here are some strategies for branding your business without breaking the bank

Here are eleven strategies for branding your business without breaking the bank.

By Carolyn M. Brown

Posted: Tags: , , , , , ,
(Image: Walter Kaitz Foundation)

Industry Leaders Talk Diversity in Film, at 2nd Hollywood Creative Forum East

ABFF and Walter Katiz Foundation bring filmmakers and directors together

Filmmakers, directors, screen writers, content creators and producers of color all gathered at the 2nd…

By Cristie Leondis

Posted: Tags: , , , , , , , , , , , , , , , , , ,
(Image: File)

BE Modern Man: Meet ‘The Disruptor’ Hajj Flemings

A master brand strategist talks about his own brand

Tech entrepreneur and brand strategist Hajj Flemings talks about his own brand and his passion…

By BlackEnterprise.com

Posted: Tags: , , , , , ,
(Image: Facebook)

Sneak Peak: Rihanna Teases ‘Secret Garden’ Dior Campaign

Superstar songstress gives fans a taste of new ads and music

Superstar songstress gives fans a taste of new Dior Ad campaign and a snippet of…

By Brittany Dandy

Posted: Tags: , , , , , , , ,
4everbrandy.com

6 Celebrities Doing Double Duty Launching Movies, Musicals and More

Stars running more than one business venture

Celebrities in music, TV and film are no strangers to the term “hustle,” and they’re…

By Kandia Johnson

Posted: Tags: , , , , , , , , , ,
ToniColemanBrown300232

5 Key Trends In Online Marketing and How to Build Your Strategy

Toni Coleman Brown, CEO of the Network for Women in Business, shares tips

Toni Coleman Brown, CEO of the Network for Women in Business, shares latest trends in…

By Roz A Gee

Posted: Tags: , , , , , , , , , , , ,
(Image: Linkedin)

Entrepreneurs Summit Sneak Peek with Branding Guru Sherrod Shackleford

The award-winning CEO will share more of his branding expertise in Atlanta

Marketing and branding expert Sherrod Shackleford shares what we can look forward to at the…

By Essence Gant

Posted: Tags: , , , , ,