Tag Archives: branding

5 Marketing Ideas for the Budget-Friendly Small Business

Marketing is expensive, but so is a failed business plan

Stretch your marketing ideas further with these simple strategies, guaranteed to help your budget-friendly small…

By BlackEnterprise.com

Posted: Tags: , , , , ,

Sheila Coates on Being Your Own Brand

"Don't worry about what people are thinking. Give them what you want them to think."

Learn how to identify and affirm your personal brand at the 2016 Black Enterprise Women…

By Safon Floyd

Posted: Tags: , , , , , , ,

The Power of Video Marketing

It's estimated that only 9% of U.S.-based small businesses use YouTube

Only a small amount of US based small businesses use YouTube; only 9% according to…

By BlackEnterprise.com

Posted: Tags: , , , , , , ,

The Real Story About Steve Harvey and the Miss Universe Pageant

Harvey made no mistake by becoming part owner of the pageant's production company

In the Dec 2014/Jan 2015 issue of Black Enterprise, Steve Harvey discusses details of his…

By Courtney Connley

Posted: Tags: , , , , , ,
image of checkboxes and a pink pencil

The Ultimate 2016 Branding Guide

5 tips to launch your brand to the next level

If you haven’t begun to think about what your driving force will be in the…

By Aniesia Williams

Posted: Tags: , , , , , ,
Master brand coach Jai Stone

Recap #BEBizChat: 10 Lessons We Learned From Master Brand Coach Jai Stone

Master brand coach shares branding and social media tips and tricks for small business owners

On Friday, December 11, Jai Stone, a Master Brand Coach and Founder of Emotional Nudity,…

By Kandia Johnson

Posted: Tags: , , , , ,

#BEBizChat: Jai Stone Talks Building a Successful Business Without Compromising Your Happiness

Founder of Emotional Nudity providing tips for women entrepreneurs

Entrepreneur and Periscope star Jai Stone will share tips for women to build successful businesses…

By Cristie Leondis

Posted: Tags: , , , , , , , , , , , ,

Shine By Building an Irresistible Brand Online

Develop an online presence that stands out from the rest

Technological advancements have made it easier than ever to start an online business. Due to…

By Roz A Gee

Posted: Tags: , , , , , , ,

Christian Controversy: Starbucks Under Fire Over Holiday Cups

Arizona-based evangelist accuses brand of being anti-Christmas

Josua Feuerstein, an Arizona-based evangelist, is calling for Starbucks to put Christ back into Christmas…

By Janell Hazelwood

Posted: Tags: , , , , ,

Victoria Reese Talks What it Takes to Be a Brand Architect

Creativity and a sharp business acumen are necessary

Since branding is the emotion people feel when your company or personal brand come to…

By Chanel Martin

Posted: Tags: , , , , , , , ,
branding

5 Ways to Revamp Your E-Commerce Brand

Create a one-of-a-kind consumer experience to set yourself apart from the competition

Here are five ways you can give your e-commerce brand a boost.

By BlackEnterprise.com

Posted: Tags: , , , , ,

6 Things You Can Do Every Week to Grow Your Personal Brand

Boost your career with regular personal branding practices

Whether you’re a recent grad on the hunt for your first job, seasoned employee climbing…

By Kandia Johnson

Posted: Tags: , , , , ,

8 Ways to Get Free Publicity For Your Small Business or Startup

Good publicity may be more effective in generating sales than good advertising

Good publicity may be more effective in generating sales than good advertising. Try these eight…

By Carolyn M. Brown

Posted: Tags: , , , , ,
branding

Switching Careers? 5 Tips for Reinventing Your Personal Brand

Tips for evaluating your current brand and making the leap into a new career

Tips for evaluating your current brand and making the leap into a new career.

By Kandia Johnson

Posted: Tags: , , , ,

[WATCH] Fem-Advertising: 3 Campaigns Empowering and Inspiring Women

Fem-advertising campaigns humanize brands, boost sales, and inspire women around the world

Fem-advertising campaigns humanize brands, boost sales, and champion women around the world.

By Kandia Johnson

Posted: Tags: , , , ,

Nikki Woods’ Keys to Success: Build Your Brand and Become a Legacy

Top radio exec gives four pieces of sage career advice

[Woods] believes you should definitely work and prepare, but sometimes done is better than perfect.…

By Marquita Miller

Posted: Tags: , , , , , , , ,

DJ Princess Cut Talks Growing Her Brand as a Celebrity DJ

Finding success in a male-dominated industry

Princess Cut was asked to join Oprah Winfrey’s ‘Life You Want Tour’ last year, in…

By Chanel Martin

Posted: Tags: , , ,

Dwyane Wade Talks Brand Innovation and Product Development

NBA star turns entrepreneur with new product that enhances athletic performance

Pioneering a new product category dubbed AthleteCare, MISSION uses science and real life insight from…

By Roz A Gee

Posted: Tags: , , , , , , ,
branding

The Birth of a Brand: Several Factors Go Into Creating a Strong One

Like raising a child, a brand must be continually nurtured

In the business world, your brand is your personality, your identity, and the relationship that…

By Nicole Cober, Esq.

Posted: Tags: , , , ,
Facebook logo

3 Things Brands Need to Do Right Now or Risk Losing Leverage on Facebook

Updated news feed algorithm lets users control "What to See First”

Facebook’s updated news feed algorithm presents new branding opportunities.

By Marcia Wade Talbert

Posted: Tags: , , ,