Tag Archives: Chrysler

Chrysler-Headquarters

Chrysler Group Hosts Michigan Matchmaking Event to Cultivate Growth in Small Businesses

More than 2,500 applications were submitted for participation by Michigan businesses

Chrysler Group opened its doors to host an event matching its own business needs and…

By C. Daniel Baker

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Chrysler-Headquarters

Minority Businesses Converge on Chrysler Group Headquarters to Become Top Tier Suppliers

The automaker held its 14th annual Matchmaker event attracting nearly 3,000 minority, veteran and women-owned enterprises

Chrysler Group’s supplier diversity goals require that 10% of a Tier 1 supplier’s procurement buy…

By Carolyn M. Brown

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chrysler ford gm

The Automotive Industry Decoded: How 6 Brands Are Doing Post Bailout

Did the bailout save the automotive industry?

General Motors, Ford and Chrysler — known as the Big Three — have endured some…

By Darralynn Hutson

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In 1992, the average cost per 30 seconds for a Super Bowl ad was $850,000, and now that number has more than quadrupled. With an average increase of $100,000 per year, the NFL has stated that 2012’s average cost per 30 seconds of airtime for America’s largest annual sporting event is $3.5 million.

As Chrysler took the title of the most expensive Super Bowl commercial to air in the history of the event last year with its two-minute spot, audiences everywhere are left to wonder if any brand will ever supersede the car company’s “Imported From Detroit” ad. While some brands have been said to spend $4 million for a half-minute spot this year, only time will tell.

As the New York Giants win of Super Bowl XLVI concluded just hours ago, and fans going crazy over a new crop of memorable spots from Doritos, Chevy, and Pepsi commercials, BlackEnterprise.com takes a look at the most expensive ads to air over the past decade during February’s main event. —Amber McKynzie

12 Most Expensive Super Bowl Commercials of the 21st Century

Taking a look back at the most costly Super Bowl spots of each year of the new millenium

In addition to the game itself, Super Bowl commercials are a major draw. Here are…

By Amber McKynzie

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A White rapper had the hottest Super Bowl commercial, a Black tech startup accelerator changes the Web tech startup space and a homeless man gets his dream job because a YouTube video went viral. The year 2011 was epic in terms of showing how much impact technology has on our culture and has changed the way we communicate, launch businesses, and become informed about current events. As the final days on this year count down, I decided to take a look back on some of the great (and not-so-great) moments in technology for 2011. —Hajj Flemings

2011: The Year in Review Through Technology

A look back at technology's impact on the year that was

From the man with the golden voice to Occupy Wall Street, the 2011 year in…

By Hajj Flemings

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UBR Spotlight: Top Auto Design Executive Ralph V. Gilles

More on the entrepreneurs, business strategies and economic news on The Urban Business Roundtable

This week on The Urban Business Roundtable: visionary auto designer and executive Ralph V. Gilles,…

By Alfred Edmond, Jr.

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Power Moves: How Obama Can Put America Back To Work

Seeking re-election, the president needs bold solutions to correct the economy now

President Obama must put America back to work. With last week’s dismal jobs report and…

By Derek T. Dingle

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Just as the U.S. auto industry was expected to return to the fast lane, following the worst economic recession since the Great Depression, certain segments could be brought to a screeching halt this summer. With Japan’s recent earthquake affecting new-vehicle production both here and abroad, coupled with the civil unrest in the Middle East—which is driving up gas prices to unprecedented levels—many consumers in the market for a new (or used) ride over the next few months are in for a bumpy ride. Here, are five ways in which the earthquake in Japan could affect car sales—and you—this summer.

5 Ways the Earthquake in Japan Could Affect Car Sales & You

With numerous automakers based in Japan, the recent quake could have a trickle down effect on your next purchase

With numerous automakers based in Japan, the recent quake could have a trickle down effect…

By Jeff Fortson

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About 600 Car Dealers Try To Get Businesses Back

DETROIT (AP) — Michael Wolf is taking a big gamble that he can convince an…

By Associated Press

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Can Detroit Be Saved?

The Motor City struggles to rise from the ashes of economic depression and reinvent itself as a center for entrepreneurship and industry

Detroit is known by many names: The D, Motor City, and Motown, among others. But…

By Alan Hughes

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Chrysler Wins Plea to Shutter 789 Dealerships

Judge makes dealer closings and Fiat sale a done deal

Fiat gained ownership of most of Chrysler L.L.C.’s assets Wednesday, a day after a bankruptcy…

By Marcia Wade Talbert

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Minority Dealers May Be Slammed by Closings

Advocates say some could be left holding the bag

Gregory Jackson, owner of five General Motors dealerships believes that as GM whittles down the…

By Marcia Wade Talbert

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Automakers See May Sales Slump

Executives hold hope for revival of battered industry

The auto industry is experiencing the roughest financial period in its history, with the Big…

By Janell Hazelwood

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When Bankruptcy is Best

Know when to consider Chapter 11 protection

Chrysler and General Motors have done what was previously unthinkable – filed for bankruptcy. Even…

By Cliff Hocker

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Obama Reflects on His First 100 Days

President discusses accomplishments, challenges

When asked at last night’s news conference what “surprised” him most about his role as…

By Derek T. Dingle

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Auto Suppliers Get Government Help

But will black-owned companies benefit?

Automotive suppliers employ more than 500,000 U.S. workers and manufacture most of the parts of…

By Cliff Hocker

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Chrysler Designer Talks Loyalty, Forward Thinking

Despite bleak industry outlook, Ralph Gilles keeps the faith

Ralph Gilles is one of the highest-ranking executives at Chrysler L.L.C., automaker and producer of…

By Josee Valcourt

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Auto Suppliers: A Sinking Industry Could Mean Drastic Depletion

Companies on the ropes in wake of GM and Chrysler news

Business became more complex in the U.S. auto supplier world after General Motors Corp. and…

By Josee Valcourt

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Auto Industry Leaders Weigh In On Obama’s GM Strategy

Many hope Wagoner's resignation is for better, not worse

After billions of federal bailout dollars put President Barack Obama in the automobile industry’s driver’s…

By Cliff Hocker

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Whither GM?

GM, Chrysler told to restructure -- or else

In an effort to right the flailing auto industry, President Barack Obama forced out General…

By Deborah Creighton Skinner

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Day 29

Obama signed into law the American Recovery and Reinvestment Act during a ceremony at the…

By Deborah Creighton Skinner

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Automakers to Plead Case for Bailout

Opponents believe plan won't be enough to save industry

Representatives from the Big Three automakers will appear before Congress this week to plead their…

By Marcia Wade Talbert

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Chrysler Honors Spike Lee

Filmmaker receives coveted Behind the Lens Award

It’s hard to imagine Black Hollywood—or Tinseltown period—without Spike Lee, arguably one of the best…

By George Alexander

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BE’s Top 20 Month-End Auto Deals

Fuel prices, slow sales mean deep discounts for consumers

Today’s gas prices have almost tripled since 2001, when automakers delivered 631,632 full-size SUVs. And…

By Jeff Fortson

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