Tag Archives: Eminem

Astro-300x232

WATCH: Epic Records’ Astro on Life After X-Factor & Being Black History in the Making

The teen phenom explains his rise in fame and plans for the future

X-Factor’s Astro speaks on his relationship with L.A. Reid, debut album on Epic Records, appreciation…

By Anslem Samuel

Posted: Tags: , , , , , , , , , , , ,
In 1992, the average cost per 30 seconds for a Super Bowl ad was $850,000, and now that number has more than quadrupled. With an average increase of $100,000 per year, the NFL has stated that 2012’s average cost per 30 seconds of airtime for America’s largest annual sporting event is $3.5 million.

As Chrysler took the title of the most expensive Super Bowl commercial to air in the history of the event last year with its two-minute spot, audiences everywhere are left to wonder if any brand will ever supersede the car company’s “Imported From Detroit” ad. While some brands have been said to spend $4 million for a half-minute spot this year, only time will tell.

As the New York Giants win of Super Bowl XLVI concluded just hours ago, and fans going crazy over a new crop of memorable spots from Doritos, Chevy, and Pepsi commercials, BlackEnterprise.com takes a look at the most expensive ads to air over the past decade during February’s main event. —Amber McKynzie

12 Most Expensive Super Bowl Commercials of the 21st Century

Taking a look back at the most costly Super Bowl spots of each year of the new millenium

In addition to the game itself, Super Bowl commercials are a major draw. Here are…

By Amber McKynzie

Posted: Tags: , , , , , , , , , , , , , , , , , , , , , , , , ,
(Image: Getty)

Super Bowl Decoded: The Financial Impact of the Big Game

It's not just the commercials that bring in big money on Super Bowl Sunday

More than just a game, Super Bowl Sunday is big business as brands dish out…

By Mia N. Hall

Posted: Tags: , , , , , , , , , , , , , , , , , , , ,
A White rapper had the hottest Super Bowl commercial, a Black tech startup accelerator changes the Web tech startup space and a homeless man gets his dream job because a YouTube video went viral. The year 2011 was epic in terms of showing how much impact technology has on our culture and has changed the way we communicate, launch businesses, and become informed about current events. As the final days on this year count down, I decided to take a look back on some of the great (and not-so-great) moments in technology for 2011. —Hajj Flemings

2011: The Year in Review Through Technology

A look back at technology's impact on the year that was

From the man with the golden voice to Occupy Wall Street, the 2011 year in…

By Hajj Flemings

Posted: Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,
Most may view Nicki Minaj as just another rapper/singer/performer; but the multi-faceted entertainer is much more than that, she’s a bankable brand that’s only just begun to blossom. In a few short years, Nicki has influenced trends through her music and unmistakable fashion sense, and her involvement in cosmetics, television, hair and even the floral industry (Nicki has exclusive pink collection bouquets available on flowers.com for Valentine’s Day) has helped spike sales and visibility for a number of ancillary brands. Whether her detractors like it or not, Ms. Minaj is a one-woman marketing guru. BlackEnterprise.com takes a look at some of the brands the young starlet has—directly or indirectly—helped bolster by association. —Andreas Hale (Images: Getty)

Nicki Minaj’s Branding Power Decoded

More than just an artist, the rap phenom has built a bankable brand in a few short years that businesses are buying into

Most may view <strong>Nicki Minaj</strong> as just another rapper/singer/performer; but the multi-faceted entertainer is much…

By Andreas Hale

Posted: Tags: , , , , , , , , , , , , , , , , , , , , , , , , , ,