Tag Archives: Endorsements

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Under Armour Announces Global Partnership With Dwayne Johnson

Deal includes actor-inspired apparel and the star's involvement in brand's philanthropy

Under Armour announced a global partnership with the dynamic actor, producer and global superstar Dwayne…

By Janell Hazelwood

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LeBron James Signs Lifetime Deal with Nike

Contract is first lifetime deal in the shoe and apparel company’s 44-year history

Today, LeBron James has agreed to a lifetime endorsement deal with Nike, the first deal…

By Cristie Leondis

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NBA Baller with Anta Sneaker Deal Caught Wearing Jordans

Mavericks forward Chandler Parsons says competitor shoe better for his injured ankle

Mavericks forward Chandler Parsons says Nike brand Air Jordan a better fit while his ankle…

By Sakina Spruell

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Kendrick Lamar Partners With Reebok In New Deal

Sportswear brand will release capsule collection by the TDE rapper in June 2015

Reebok has signed 27-year-old Kendrick Lamar to an exclusive deal. The Top Dawg Entertainment rapper…

By Kevin L. Clark (@KevitoClark)

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Chad Johnson Loses ZICO Endorsement Deal

The news just keeps getting worse for the former NFL wide receiver

The news just keeps getting worse for the former NFL wide receiver

By Black Enterprise

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Celebrity Side Hustle: Skateboarder Terry Kennedy Stakes His Claim on the Industry

The scoop on the entrepreneurial pursuits of athletes, entertainers and other stars

Professional skateboarder Terry Kennedy talked with BlackEnterprise.com about how he’s making his mark on the…

By Janell Hazelwood

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Poll: Sponsors Snub Tiger Woods, but Consumers Remain Loyal

Purchases not influenced by golf phenom's infidelity

Results from a BlackEnterprise.com poll reveal that the majority of respondents won’t let the infidelity…

By LaToya M. Smith

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Endorsements Might Sway Swing Votes

Over the last couple of weeks newspaper endorsements have been pouring in.  As of yesterday,…

By Marcia Wade Talbert

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