Tag Archives: Ford

ford hbcu community challenge

Ford Targets HBCUs for Unique Community Challenge Competition

Ford's multicultural marketing division is making inroads with the collegiate black community

Students are encouraged to creatively address a tangible, unmet community need that touches at least…

By Kimberly Wilson

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workplace diversity

USHCC Applauds Ford for a 35 Year Commitment to its Supplier Diversity and Development Program

Diversity efforts land Ford honors

The United States Hispanic Chamber of Commerce (USHCC) commends Ford Motor Company for its Supplied…

By C. Daniel Baker

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Ford's Supplier Diversity Development Program: 35 Years of Empowering Minority, Women and Veteran Business Owners

Ford’s Supplier Diversity Program Celebrates 35 Years Empowering Business Owners

Veterans are the new key focus for the Supplier Diversity Development program

In 2012 Ford spent $5.7 billion with tier-one minority-owned suppliers, $1.2 billion with tier-one women-owned…

By C. Daniel Baker

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Ford’s Award-Winning Diversity Program Exceeds Minority-Owned Business Spending Goals

Ford’s Diversity Program Exceeds Minority-Owned Business Spending Goals

Ford purchased $5.7 billion in goods and services from minority-owned businesses in 2012

Every year Ford aims to source at least 10 percent of U.S. purchases from minority,and…

By C. Daniel Baker

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chrysler ford gm

The Automotive Industry Decoded: How 6 Brands Are Doing Post Bailout

Did the bailout save the automotive industry?

General Motors, Ford and Chrysler — known as the Big Three — have endured some…

By Darralynn Hutson

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MTV's first Twitter Jockey Gabi Gregg loves social media

Social Media Promotes Award Shows Like VMAs to Trending Topic Success

Experts explain how networks are incorporating social media into the viewing experience

From MTV’s VMAs to the BET Awards, the incorporation of social media into the promotion…

By Aliya Ewing

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There was a time when Steve Harvey was just another successful comedian, but today he’s much more. The West Virginia native carries titles like author, entrepreneur and businessman as well and is laughing his way to the bank in the process. Harvey stays busy as host of his popular self-titled radio show and Family Feud, author of several best-selling books, his own television program on Centric TV, and a charity foundation. This week, Harvey and Ford will co-host their Ninth Annual Hoodie Awards, a community-oriented awards show that honors top businesses, schools, and leaders. Based on Harvey’s ever-growing brand, BlackEnterprise.com decodes Steve’s funny money. —William E. Ketchum III

Steve Harvey Decoded: A Brand Suited for Success

The enterprising funny man is no joke when it comes to business and brand extension

More than a comedian, Steve Harvey has built a profitable brand that spans across various…

By William E. Ketchum III

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F250-sideview-300x232

Buyer’s Guide: Ford’s F-250 4×4 Takes the Pickup Truck Crown

Ford’s stylish King Ranch Diesel is more than just an off-road workhorse

Ford’s stylish King Ranch Diesel is more than just an off-road workhorse

By Jeff Fortson

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Lexus goes hybrid with the 2011 CT200 (Source: Press)

Minorities Don’t Drive Green: 4 Ways Obama Can Change That

Despite the President's push to get more electric cars on the roads, many in the Black community remain resistant to change

In President Obama’s recent State of the Union Address, he called on the car industry…

By Jeff Fortson

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Though the last few years have taken their toll on the auto industry, automakers remain unbowed. Though they've tightened their belts, shut down plants, and laid off workers, automakers have prepped some of their best and most innovative vehicles for the 2010 New York International Auto Show. Every major automaker that sells cars in the U.S. is exhibiting at the auto show. Here is a selection of vehicles that will be on display in New York and later in your local dealership—and a few that are still in the concept stages.  The 2011 Hyundai Sonata is a midsize sedan that gets 22 mpg city/35 mpg highway. (Image source: Hyundai)

Taking a Spin at the 2010 New York Auto Show

From electric-powered and hybrids to captivating concepts, check out some of the hottest wheels for 2011 and beyond

Though the last few years have taken their toll on the auto industry, automakers remain…

By Deborah Creighton Skinner

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Will Ford Profit in 2010?

Automaker looks to fuel efficiency, black consumers for the new year

While Ford stands alone as the only American automaker that didn’t solicit bailout money from…

By Marcia Wade Talbert

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Road Test

They offer great looks and stellar performance, but for 2010 these cars really drive value

These vehicles offer great looks, stellar performance, and value

By Sonia Alleyne

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Can Detroit Be Saved?

The Motor City struggles to rise from the ashes of economic depression and reinvent itself as a center for entrepreneurship and industry

Detroit is known by many names: The D, Motor City, and Motown, among others. But…

By Alan Hughes

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Automakers Optimistic About Constant Progression

Detroit's largest industry getting gears turning after fallout

The woes of the auto industry have dominated business headlines all year – which has…

By Alan Hughes

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Automakers See May Sales Slump

Executives hold hope for revival of battered industry

The auto industry is experiencing the roughest financial period in its history, with the Big…

By Janell Hazelwood

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In Perfect Alignment

Leadership and professional development are a high priority for us. We’re focused on specific competencies,…

By Laura Egodigwe

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Update: ‘Just in Case’ Specials

More companies are joining the brigade to get you to open up your wallet

If you read my earlier post on Just in Case specials you know that companies…

By Renita Burns

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News Roundup

VA system goes virtual, athletes get A+, Links honor legacy

President Barack Obama announced a virtual records system Thursday that should ease delays in healthcare…

By BlackEnterprise.com

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Luxury Green Vehicles Raising the Bar

Theyre not the compact cars youre used to

With car and truck sales hitting the skids, dropping 37% in March, automakers, are ramping…

By Renita Burns

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Automakers to Plead Case for Bailout

Opponents believe plan won't be enough to save industry

Representatives from the Big Three automakers will appear before Congress this week to plead their…

By Marcia Wade Talbert

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Sync Your Ride

Ford and Microsoft offer enhanced digital road experience

Imagine transforming your car into a digital, on-the-go, communications and audio
entertainment hub. Ford and Microsoft…

By Anthony Calypso

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