Tag Archives: HooteSuite

Be a great storyteller 

Storytelling is the most important point of your mobile strategy and should be integrated into everything you do. Optimize your site for mobile since large portions of your customers are going to experience your messaging from mobile devices.  Also, brand consistency is key so make sure your loyal and potential clients can access your messaging. Lastly, think in sound bites. You want to communicate compelling, concise information when you post content. Have your customers wanting more.

4 Tips to Help Your Small Business ‘Go Mobile’

BlackEnterprise.com technology columnist Hajj Flemings provided four easy-to-follow steps to take your small business to…

By Hajj Flemings

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Brand strategist Hajj Flemings is the founder of Brand Camp University, which runs one of the premier personal branding conferences in the Midwest, and the author of The Brand YU Life: Re-thinking Who You Are Through Personal Brand Management, a Fast Company magazine 2008 Readers Choice Business Book of the Year. As the program ambassador for the Michigan Tech Online MBA program, Hajj recruits and manages the social media content for the program. He has been featured on Fox 2 News, ESPN.com and BusinessWeek.com and travels nationally speaking on business and personal branding, social media and career development. In his own words, Flemings shares how he uses social media to achieve his business objectives.--Alfred Edmond Jr. There is a tremendous amount of value in social networks, but most people get caught up in trying to get as many people to follow them as they can without a clear strategy on why and what they will do with them once they have them.  I am active online for the following six reasons: 1) build brand awareness, 2) engage potential customers, 3) build my network before I need it, 4) listen to others, 5) share my ideas and 6) to demonstrate expertise in my niche.

Social Media Connection: The Pros & Cons of Doing Business Online

Entrepreneurs and professionals on social media and how they connect

This week’s Social Media Connection is brand strategist Hajj Flemings, the founder of Brand Camp…

By Alfred Edmond, Jr.

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Social Media Insider: 3 Social Network Management Tools

Tools, tips, and information from social media experts and the people and businesses who use it

Consider your social media dashboard a one stop shop that lets you drag and drop…

By Renita Burns

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