Tag Archives: Madison Square Garden

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NBA Introduces New York City All-Star 2015 Logo

Design plays off the iconic bus and subway map of NYC

The NBA revealed the logo design for the 2015 All-Star Game and Festivities being played…

By Cedric 'BIG CED' Thornton

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In case you haven’t heard, Jeremy Lin is the New York Knicks point guard who went from an unknown bench player to an overnight and international sensation after being asked to step in due to a series of team injuries. While Lin didn’t start his first game alongside Knicks marquee players Carmelo Anthony and Amar’e Stoudemire, he’s emerged as a budding star of his own with his winning streak and impressive points per game avg. It may seem like a fluke to some, but the 23-year-old guard was ranked as one of the NCAA’s top ten players in his conference during the 2008-2009 season while attending Harvard University. Too bad he was cut by two teams—including the Knicks—at the beginning of this season. After getting his shot to play, Lin show and proved, scoring 38 points against perennial All-Star Kobe Bryant and leading the team to a seven-game winning streak. His exceptional play has become an inspirational story, and quite the profitable brand. BlackEnterpise.com Decodes the net worth of the rising star’s net work. —Adena Andrews

Jeremy Lin Decoded: Cashing in on Overnight Success

A look at the unlikely NBA star's bankability and the impact of his brand

Overnight the New York Knicks guard became a national sensation as the first Asian-American NBA…

By Adena Andrews

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New York Knicks Slam Dunk Contest Trophy

Decoded: The Economics of a Winning Knicks Team

How the Knicks making the playoffs gives New York City businesses a boost

How the Knicks making the playoffs gives New York City businesses a boost

By Christina Tapper

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Madison Square Garden Shuffles Management

Former MSG president Steve Mills is reassigned in shake-up

Steve Mills, Madison Square Garden’s president and chief operating officer, was reassigned Tuesday to a…

By LaToya M. Smith

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