Tag Archives: marketing


These are the Biggest Factors in Content Marketing Success for Small Businesses

Are you using the right social network for your business or brand?

Find out what are the biggest factors in content marketing success for Small Businesses and…

By Carolyn M. Brown

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Is Total Market the End of the Multicultural Advertising Agency?

In an Advertising Week panel discussion, industry experts explore if the end of the multicultural agency is near

In an Advertising Week panel discussion, industry experts explore if the end of the multicultural…

By Kali Wilder

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How Small Businesses Can Compete With Big Names in Marketing

Even if your business is small, you can still be heard among your competition

Check out these five ways you can be a small business, but still be heard…

By Black Enterprise

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Facebook Knows Your Very Soul

Facebook knows your hobbies, interests, and which politicians you will most likely vote for

You probably know that Facebook has learned quite a bit about you. However, you may…

By Samara Lynn

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Marketing Frustrations

Eliminating Headaches: How to Decrease Marketing Frustrations

Tips to simplify the marketing process for your business

Marketing can be a very challenging function for small businesses. It takes a lot of…

By Sherron Washington

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How to Get Your Marketing Content Thousands of Views on YouTube

Tips and tricks for boosting brand awareness by creating viral video content

Almost one-third of all Internet users watch YouTube, streaming hundreds of millions of hours of content…

By Black Enterprise

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How Pinterest’s Timing Element Affects Your Marketing (and What You Can Do About It)

How to correctly calculate the Aging or Baking effect on your campaigns

Imagine you’re watching the Indy 500. It’s lap two of the race and you’re thinking…

By Black Enterprise

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4 Tips for Maximizing Instagram for Your Business

Here’s how to best use Instagram to help boost brand awareness and sales revenue

If you have a product, service, or company that you’re trying to market and you…

By Carolyn M. Brown

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Nick Cannon is bBooth’s New Brand Ambassador

Entertainer and activist Nick Cannon becomes the global brand ambassador for bBooth, a tech startup providing attention-grabbing new methods for marketing and branding

Nick Cannon has just been named Global Brand Ambassador with hot, new tech startup, bBooth.

By Samara Lynn

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How Psychology Can Make Marketing More Persuasive

How Maslow’s Hierarchy of Needs translates into quality marketing campaigns

Abraham Maslow (1908-1970) was an American psychologist who left behind a theory that can be…

By Black Enterprise

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Facebook Live

Facebook Live is a Baller’s Platform and Great for Entrepreneurs

Facebook is paying celebrities millions to create Facebook Live video. You too, can use this exciting, new platform to make your business thrive

“…you can still leverage the platform to make your business flourish”

By Samara Lynn

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The Business Tech Revolution Entrepreneurs Need To Know About

Cutting-edge technologies are becoming ingrained in business, and some African American entrepreneurs are already using them in innovative and profitable ways

Artificial intelligence, virtual reality, holograms, and “smart” devices aren’t just the stuff of sci-fi anymore.…

By Samara Lynn

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Lemonade Sippin’: 3 Beyoncé-Inspired Boss Moves for Young Entrepreneurs

Take a cue from the 'Queen' on launching new initiatives and pivoting your brand

Megastar Beyoncé has once again changed the album-dropping game with “Lemonade.” If you’re a young…

By Janell Hazelwood

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(Image: iStock by Getty Images)

6 Effective Marketing Tactics to Borrow From Big Businesses

Even without a big budget, it’s still possible to have a strong marketing strategy

Established businesses have one obvious advantage over their younger counterparts: Deep pockets. Here are six…

By Black Enterprise

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(Image: iStock by Getty Images)

5 Fast Ways To Get Your Customer Referrals

Here's how to get customers to refer their friends and family to use your service or product

Word of mouth is still one of the greatest marketing tools in business. Whether it…

By Carolyn M. Brown

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(Getty Images)

6 Ways to Effectively Use Silent Video as a Form of Marketing

You don’t have to shout to be heard

It’s 2016, and the times are changing once again for video. It’s time to start…

By BlackEnterprise.com

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(Image: Maurizio Pesce)

4 Ways to Use Snapchat to Your Business Advantage

Treat Snapchat as a window into your 9-to-5 life

Snapchat is also one of the fastest growing platforms for millennials.

By Sirita Wright

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Ultimate Rainmaker: 3 Steps to Close More Deals and Make More Money

Keith "Sales Pro" Willis, expert salesman and publisher, shares insider tips for entrepreneurs

Keith “Sales Pro” Willis, expert salesman and author shares three steps to help you become…

By Marquita Miller

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Jigsaw puzzle representation of public relations

5 Ways To Grow Your Business Through PR

Creating credibility using news, media, and social sources can help drive sales and revenues

Every business owner needs public relations. Here are five ways to grow your business through…

By Carolyn M. Brown

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Ali Abdullah

Claim It! App Founder Got Idea for App While Living on the Streets

From homeless to launching an app that's valued at millions of dollars, Ali Abdullah is an American success story

Ali Abdullah finds success with a brilliant tech marketing idea.The app is Claim It! and…

By Samara Lynn

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