Tag Archives: professional branding

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5 Steps to Stellar Personal Branding on the Web

Make an excellent professional impression on the Web

Use these quick steps to get started on the right path to establishing your professional…

By Janell Hazelwood

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A Lesson on Personal Branding: It’s About Leadership, Not Self-Promotion

Expert says solid strategy doesn't stop at social media marketing

Personal branding is a journey that doesn’t stop at social media marketing. One writer details…

By Janell Hazelwood

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The Business of Reality TV: Mona Scott-Young Talks Entertainment Savvy and Brand Transition

Hip-hop mogul turned media powerhouse has struck gold again

Since her resurgence in 2010 with VH1’s “Love & Hip Hop,” Mona Scott-Young has reinvented…

By Kimberly Wilson

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Olympic Champion Gabby Douglas

4 Top Athletes with Winning Careers Outside the Game

Enterprising stars taking careers and brands to next level

These four enterprising professionals are expanding their brands into business deals that could be lucrative…

By Courtney Connley

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TMI, Much? How Disclosing Too Much Relationship Drama Can Taint Your Professional Reputation

Save the drama and focus on the bigger picture

Three reasons blasting every little detail about your relationship on social media can taint your…

By Courtney Connley

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Students: 3 Steps to Stellar Professional Branding Online

No matter age or education level, the earlier you build, the better

Even if you’re still a student or early in your career, it’s good to start…

By Courtney Connley

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A Brand of Exploitation: ‘Sweet Browns’ of the World, Please Have Several Seats

Shucking and jiving for checks is just not my cup of tea

Sweet Brown, enough is enough. (Image: File)
Sweet Brown, I’ve had enough.
Some of us chuckled and…

By Janell Hazelwood

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Young Professionals, Protect Your Brand: Top 5 Career No-Nos (Petraeus Edition)

To protect your legacy, avoid these mistakes early

The earlier you begin habits that will ensure your brand credibility and positive legacy, the…

By Courtney Whitaker

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Looking Like a Bag of Money: Can the Way You Dress Affect Your Career?

'Never judge a book by its cover' just doesn’t generally apply in the office

Remember the saying, “Never judge a book by its cover”? While we would like to…

By Jamie Harrison

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(Image: Thinkstock)

7 Steps to Build and Market the Brand That is You

Uniworld Group CEO offers tips on creating a stellar professional profile

Monique Nelson, CEO of Uniworld Group, gives tips on how to create a unique professional…

By Amanda A. Ebokosia

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How to Get Put On in the Music Industry — And Avoid the Trash Bin

Entrepreneur and reality star Yandy Smith talks do's and don'ts of brand marketing

Music entrepreneur and Love & Hip Hop star Yandy Smith gives tips on how to…

By Yandy Smith

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For many women, a power look doesn't just end with the right outfit or shoe. It's a head-to-toe story of branding that tells who they are, what they do and how well they do it.


Putting that best face forward is important, whether they're closing deals, working with clients, traveling the world or starting that next venture. In today's image-conscious business world, make-up is no longer just for movie stars and glamour girls, as many working women recognize the importance of presence, accentuating their best features and embracing the power of femininity.


Frank Guyton, celebrity make-up artist and artistic director at Black Opal, helped four professional women tap into their wow factor, with beauty looks that can go from the office to after hours. ---Janell Hazelwood


Photos by Jerome Shaw

Beauty Before and After: 4 Career Women Transform into Power Looks

Black Opal artistic director Frank Guyton talks tips on day-to-night looks

Frank Guyton, celebrity make-up artist and artistic director at Black Opal, creates power looks for…

By Janell Hazelwood

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Here are 10 leadership steps you can take now to help you go from stagnant to magnificent, and turn mental goals into reality. ---Jessica Styles

10 Steps Leaders Take to Make Their Dreams Reality

Use this leadership strategy to accomplish your goals

Entrepreneur and career coach Jessica Styles offers 10 steps to setting and reaching your career…

By Jessica Styles

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Black woman exhausted and stressed at desk

Bored and Disgruntled: How to Revamp and Recharge

Four ways to get out of a professional rut

Sophia Nelson, public speaker and author of Black Woman Redefined (BenBella Books; $24.95), offers four…

By Demetria Irwin

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Career Bucket List: Six Things to Do at Your Job Before You Leave

Goals that will ensure you maximize your work experience

To ensure you maximize your experiences at each phase of your career, here are six…

By BlackEnterprise.com

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Lesson in Personal Branding: Would You Be Associated with You?

While evaluating your inner circle, it's good to put yourself to the test, too

We often evaluate people in our networks since they reflect largely on our own personal…

By Janell Hazelwood

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It’s never easy to search for a new job while you’re already employed. Professionals often find themselves having to sneak around to send out resumes, go on interviews, or speak with potential employers. 	While you shouldn’t feel trapped in your current position, it’s very important that you conduct your job search with integrity and skill. Consider these tips when searching for a new job and avoid having to compromise your current paycheck. —Aisha Taylor

Career Tip of the Day: Google Yourself

Ensure that your personal brand is attractive on the Web

Be sure your personal brand is represented as attractive as possible on the Web.

By BlackEnterprise.com

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