Win Friends and Influence People, Version 2.0

Dale Carnegie’s principles translate to the digital world

leanings, the video had an uplifting quality seldom felt when it comes to politics. That’s probably the reason it has been viewed almost 5 million times. And that’s the thing as the video, with a huge assist from online social networks, has brought excitement to a process many people have felt alienated by in the past.

These and many other of Dale Carnegie’s ideas from 1937 still resonate today. In addition to using his methods during lunch meetings and chamber of commerce events, use them with Facebook, YouTube, and your blog.

Brent Leary is Co-founder and Partner of CRM Essentials, an Atlanta based consulting/advisory firm. His blog can be found at

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