Fox Soul, Black Enterprise Announce Content Partnership For Original Programming

Fox Soul, Black Enterprise Announce Content Partnership For Original Programming


FOX SOUL, a free streaming FOX platform serving unapologetically Black, consumable by all entertainment has joined forces with BLACK ENTERPRISE to bring original programming that highlights Black creatives, executives, and cultural movers and shakers.

Black Enterprise, the No. 1 Black media brand reaching more than 8 million unique visitors per month, and the premier business, investing, and wealth-building resource for African Americans will air its first original series: Economic Equity and Racial Justice Town Hall – “One Year After George Floyd: Has Corporate America Made Good on its Economic Equity Pledges? June 10 at 7 p.m. EST.

“Partnering with FOX SOUL to broadcast Black Enterprise’s video content gives us the opportunity to expand our reach and continue to uplift, enlighten, and educate audiences by telling positive Black stories,” said Justin Barton, vice president of Digital Strategy & Partnerships at Black Enterprise. “We look forward to showcasing our Digital Web Shows, Virtual Conferences, and Economic Equity & Racial Justice Town Hall Series to the FOX SOUL audience on a daily basis.

James DuBose, the head of FOX SOUL said in a release it didn’t take long before both sides realized they shared the same dreams and goals, which made the partnership seamless.

“I said from day one that FOX SOUL was about more than just streaming content. After the initial discussion with Black Enterprise, it became crystal clear that we had a shared vision to entertain, educate and inspire our culture.  Black Enterprise has been elevating the culture for as long as I can remember and I’m honored that they see FOX SOUL as a valuable brand to align with. I look forward to this new partnership and what it has to offer.”

The premiere Town Hall event will be the first in a series of seven, with Series Sponsor The Executive Leadership Council. The first town hall will be hosted by Manulife and the panelists will include, CNN Political Commentator Bakari Sellers, civil rights attorney Ben Crump, Vice President of Talent Management at Manulife Tara John, Founder of Black Executive CMO Alliance Jerri DeVard, Infor Chairman Charles Phillips, and President & CEO of The Executive Leadership Council Michael C. Hyter.

During the town hall, the group will discuss measures for Black advancement based on the series of corporate pledges to deal with past racial inequities. The group will also discuss if those corporations have come through on their pledges to provide more opportunities for Black professionals in the workplace; increase capital and procurement opportunities for Black-owned businesses; and ensure corporate accountability to this renewed focus on diversity, equity, and inclusion.

Those interested can register for the event here.

In addition to the Town Hall series, Black Enterprise will host a daily branded hour exclusively on FOX SOUL, beginning June 14 from 5- 6 p.m. PST, which will include: From the Corner Office; Beyond the Hype; On the Clock; The New Norm; and Green Enterprise, among other titles. 

The other six events in the town hall series will air on:

    • July 8, 2021“Voter Suppression – How Black Business Leadership Will Protect & Preserve Our Franchise”
    • September 9, 2021- “Homeownership & Wealth Building- Creating Pathways To Lasting Black Prosperity”
    • October 14, 2021 – “Education- Ensuring No Black Child Will Be Left Behind”
    • December 30, 2021- “Gaining A Seat At The Table”
    • January 13, 2022“Black Business Development: Achieving Parity In Capital & Contracts”
    • February 24, 2022 – “Criminal Justice Reform: Developing A Fair & Equitable System For All”

 


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