Motor-vation - Black Enterprise
Black Enterprise Magazine July/August 2018 Issue

Road rage: every TV news magazine has done a story on the dangers of this phenomenon. If you’re a salesperson who spends a lot of time in your car-or just someone who drives frequently-you’ve probably been a victim, or thrown a tantrum yourself on occasion.

If you tend to fall into the latter category, perhaps you could use a little help.

Auto-Affirmations is one tool to help you keep your cool in your car. Auto-Affirmations are 8- by 31/4-inch plastic cards imprinted with inspirational Bible verses and other messages, such as “If It Is to Be, It’s Up to Me!” The cards can also be custom printed with other phrases, company slogans or logos. Attached to the dashboard by an adhesive tab, the cards reflect the words onto a small portion of the windshield. And because the reflection is light and subtle, there’s no need to worry about the words obstructing your view as you drive.

Through constant viewing, the positive message becomes a part of the driver’s subconscious mind. While it can’t guarantee that you won’t get angry when faced with unruly drivers, it may help you to keep your composure intact-and safety on your side.

Auto-Affirmations by Direct Access Technologies. Cards sold separately for $4.95 each, or get all six preprinted cards for $19.95. For bulk orders, pricing starts at $2.50 for a minimum order of 2,500. Call 800-552-3135 or visit

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