As if generating millions for Ciroc was not enough, Diddy is now teaming up with Mark Wahlberg to launch the new performance beverage, AQUAhydrate.
The duo teamed up with Southern Cali
fornia’s fitness and wellness water brand AQUAhydrate. The agreement has Diddy and Wahlberg overseeing business strategies with CEO John Cochran who used to be President of Fiji Water. They also secure retail partnerships for the fit water and have already closed deals with GNC, Safeway and Kroger.They will also help secure retail partnerships for the beverage, and have already inked deals with GNC, Safeway and Kroger.
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