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7 Simple Ways to Get Your Business Ready for Publicity

Small business owners are the lifeblood of our economy, but too often they're a best kept secret

Small business owners are the lifeblood of our economy, but too often they’re a best…

By Amanda Miller Littlejohn

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We continue our three-part international careers series on BlackEnterprise.com, profiling professionals who found career fulfillment in the global landscape.


Janan Shakur aspired to live abroad to gain a different experience of life beyond U.S. shores. She decided to attend an American university in Switzerland which included opportunities to travel as part of its academic curriculum.


Influenced by her own culture and diverse travels, Shakur went on to become a fashion entrepreneur, founding Casa di Culture, an online boutique she runs while living and working in Vaud, Switzerland.


Check out Shakur's insights on being a black professional in the country, navigating the job market, and the perks of working overseas. ---Janell Hazelwood

Global Jobs: Finding Career Success in Switzerland

Finding success in transitioning into international career opportunities

A young Web entrepreneur who found job success—and love—abroad gives her tips for success.

By Janell Hazelwood

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As part of our three-part international careers series, we profile professionals who were successful at transitioning into global jobs on BlackEnterprise.com. 


Media planner Tricia-Noel Burke, who has worked with publications including The Wall Street Journal and The Economist, offers five tips for making the move seamless, lucrative and fun. --- Janell Hazelwood

International Pursuits: 5 Tips for Transitioning Into a Global Job

What you should keep in mind when working abroad for yourself or your company.

International media planner Tricia-Noel Burke found success in London. Here’s what helped her make a…

By Janell Hazelwood

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6 Things Your Small Business Can Learn from Amazon, Apple, Facebook, and Google

In the age of the platform, there is much entrepreneurs can learn from these innovative businesses

In the age of the platform, there is much entrepreneurs can learn from these innovative…

By Alan Hughes

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WATCH: How to Be a Rule Breaker & Risk Taker

Author Sophia Nelson promotes the idea that women who take risks in business reap bigger rewards

During the Black Enterprise 7th Annual Women of Power Summit author Sophia Nelson shares her…

By Anslem Samuel

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6 Steps to Doing Business with the Government

Having Uncle Sam as a client can be rewarding if you're aware of the processes

An often untapped client for many small businesses is to seek out the government as…

By Alan Hughes

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I talk to stressed out business owners and non-profit leaders almost every day who are just plain overwhelmed with social media. Not because they don't know how to use it and not because they don't understand its value. They're stressed because the space changes at such a rapid pace---the ground is always shifting under their feet so they never really feel like they're gotten a foothold.

So what do you do to keep up with social media while running your business?  It's impossible to get on every platform and more importantly, it's just not smart. You can't do that, so don't even try. Instead of focusing on quantity of social connections and sites, focus more on quality control. Here are 6 ways to do it.---Amanda Miller Littlejohn

6 Ways to Manage Social Media Overload

Don't get stressed out by social media. These tips help business owners know how to manage and master social media

Don’t get stressed out by social media. These tips help business owners know how…

By Amanda Miller Littlejohn

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small business risk

How to Master Fear and Manage Small Business Risks

Risk is inevitable when it comes to entrepreneurship, but how do you know how far you should go?

Risk is inevitable when it comes to entrepreneurship, but how do you know how far…

By Erica Nicole

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4 Ways to Boost Your Professional Marketability

Be that job candidate who is sought after and indispensable

Don’t just rest on simply having a degree. Make yourself a job candidate who is…

By BlackEnterprise.com

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Skip the objective. Objectives are outdated and rarely used in today’s world of professional resume writing. The purpose of the objective was to tell employers what you were seeking, i.e. “a challenging sales position.” Instead, the objective has now been replaced with a career profile or a summary of qualifications which tells employers exactly what you have to offer, i.e. “accomplished professional with 10 years sales experience.” Your resume should include a concise yet quality career profile which clearly indicates what you have to offer, rather than just what you desire. Employers are far more attracted to a candidate who actually brings something to the table.

How to Market Untraditional Work History

Eloquently explain the diversity of job experiences on your resume

Whether you’ve changed jobs frequently or had periods of unemployment, here’s how best to explain…

By BlackEnterprise.com

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How to Land a Job in the Financial Industries

Programs like Discover Ernst & Young give people of color jumpstart for careers

Discover Ernst & Young program seeks to diversify the financial industries by giving students first-hand…

By Demetria Irwin

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As an entrepreneur leading a double life, Shanta Speller understands that it takes hard work and dedication to turn a side hustle into a fulltime job. Still working as an associate director of program manager for TIME.com, she runs her balloon decorating business, Bunch of Balloons, in her spare time. Over the course of the past two years, she’s seen her dreams of becoming a fulltime business owner come closer to being a reality as her clientele and income increases. Speller shares her personal tips on jumpstarting your side hustle with BlackEnterprise.com. —Jenisha Watts

9 Tips on Jumpstarting Your Side Hustle

Entrepreneur Shanta Speller explains how she balances working full-time with following her dreams

Working a fulltime job while running her own business, Bunch of Balloons, Shanta Speller explains…

By Jenisha Watts

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How to Think Like a Startup & Work For Yourself

Rewiring yourself to think entrepreneurially instead of a employee

If working for someone else is not part of your career goals then it’s time…

By Hajj Flemings

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WATCH: How to Network Like a Woman of Power

Debra Langford gives three essential tips for making your connections count

Debra Langford gives three essential tips for making your connections count

By Elayne Fluker

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How to Shake the Jitters Before a Job Interview

Walk in the room armed with confidence

Here’s how to shake those last feelings of nervousness before your job interview.

By BlackEnterprise.com

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5 Questions to Ask Yourself as You Grow Your Business in 2012

New business success starts with improvements in YOU. These questions will get you started

New business success starts with improvements in you. These questions will get you started.

By Felicia Joy

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"Tell me why I should put my money into your business." Can you make the case?

How to Maximize Crowdfunding and Raise Money for Your Business

Innovative ways for entrepreneurs to get funding

Smart ways to raise money for your business with crowdfunding

By Carolyn M. Brown

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5 Leadership Lessons to Move Your Business Forward

Learn how to effectively manage your business from a top ranking general in the US Marine Corp

Management, organizational and leadership advice from a Lt. General Walter E. Gaskin, Deputy Chairman of…

By Alan Hughes

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How to Land a Job Overseas

Options limitless for career opportunities abroad

Explore opportunities to pursue your career overseas to find international job success.

By BlackEnterprise.com

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How to Match Your Personality with Perfect Career

Tips on finding what fits for ultimate professional success

Find out your perfect match toward the career of your dreams

By BlackEnterprise.com

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How To

India

#TechieTips: 4 Things to Consider When Working With Remote Developers in India

India is one of the top countries where startups and other businesses look for talent…

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resolutions

How to Keep Your Healthy New Year’s Resolutions Going Strong

For millions of people, the new year is also starting with new year resolutions around…

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