Decoded: Top Celebrity-Owned Liquor Brands


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Jay Z & Armand de Brignac Champagne

The days of celebrities name-dropping with minimal control over distribution may be over.On November 5, 2014, a new company led by Jay-Z acquired Armand de Brignac Champagne from Sovereign Brands, for an undisclosed amount.

According to Forbes magazine, Jay Z, considered the third richest hip-hop artist in the world with an estimated net worth of $520m, also launched D’usse, (pronounced dew-say) with Bacardi a new brand of cognac.


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