Labor of Love: Teia Harris Explains Her Love for Publicity

Photo credit: Myron Watkins

Teia Harris Founder of Love Publicity

Teia Harris, founder of the public relations firm Love Publicity and creator of the Love Harder initiative is making a name for herself nationwide through the success of her client brands and work as a mentor.

On how she got started

After graduating from Clark Atlanta University with her degree in public relations, Harris landed a job in corporate America in Atlanta working in advertising and sales. She only made $25,000 a year, but was grateful for the opportunity because it helped her to start paying her student loans. Harris says she was miserable in her role and thus began researching how to start her own public relations firm. She researched small and large firms to understand the business and the type of services she should offer. Harris then went on to create and register her name and bought a logo but didn’t launch her brand. When the economy crashed, she was laid off from her job and worked as a freelance publicist for a few years. In 2011, after moving back home to Detroit, Harris launched Love Publicity.

Typical day in the life

As a business owner, it was important for her to discover what hours she produced her best work. Harris realized that she was most productive between 6 a.m. to 2 p.m. She begins her day early to exercise and eat breakfast. Next, she checks and prioritizes her emails and creates a to-do list. As both an entrepreneur and a publicist, she has to balance the business side and public relations side of her company. On the business side, she checks books, makes sure her invoices are issued to clients, that her team is paid on time, and her overhead is covered. On the PR side, her schedule changes daily. She spends most of her time pitching story ideas to reporters, working through upcoming marketing ideas, planning and coordinating events, seminars etc., and creating copy and content. She is always on her phone and email. “It’s quite fun but hard work. There is always something to do,” Harris says. She also dedicates one hour every week to mentor teen girls. Harris works with small businesses in the lifestyle, hospitality, beauty and fashion sector. Some of those projects included:

On what sets her apart and advice to other PR professionals

“I am very passionate about PR and would do if for free if I didn’t have to support myself,” Harris says.  She tries creative approaches and uses experimental PR and marketing when creating campaigns. Love Publicity is a very results-driven PR firm and posts case studies and press for herself and clients on her website.

“If you are in school, start now,” Harris says. “Start creating your brand and be prepared to launch when you graduate. If you have already launched, make sure you are well informed on the business. PR is not what it appears to be on TV. It’s a lot of writing.”

Harris also recently started a blog series on LinkedIn giving different tips for professionals and people looking to hire a public relations firm or publicists. You can contact Harris on her website, follow her on Twitter and Instagram, and like her Facebook page.

Author Chanel Martin (@ChanelEbone) is a co-founder and chief science officer of Techturized (@Techturized) Inc. She is also a wife, new mom, and lover of all things hair! She works full-time on her company Techturized. Techturized’s first product, Myavana (@Myavanahair) providing hair care personalization for female consumers around the world.

ACROSS THE WEB
  • Jessica Noel Candace

    This is great! Very inspiring for females and students.

  • Jason Phillips

    That’s awesome and very inspiring! Keep up the great work!

  • bril ndiaye

    Great Article. Love Publicity is doing big things. Teia is definitely a go-getter. #salute

  • Kerrel

    Super proud of you my friend. Your focus is admirable!

  • Teneille Gibson

    Go Teia! She’s been a trailblazer since I met her at Clark Atlanta! #FindAWayOrMakeOne

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  • Nikki Nel

    This is beautiful.. Its great to see such a strong African American women such as yourself being honored . The example you set is great motivation for other women such as myself in the professional industry, even when you lease expect it others is watching and watching you stay strong and overcome all challenges and the success you have gained by doing so is definitely empowering.. I wish you much success….

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  • Brian

    Keep up the good work•

  • Evette

    Congratulations Teia. I am so proud of you. May God continue to bless you and your endeavors. Keep up the good work.
    Love you,
    Evette

  • Brittany

    I must say that none of this surprises me! You are sooooo good at what you do! So proud to call you my friend!

  • Nina Herring

    Teia Harris has truly built a brand that proves her professionalism and creativity skills. Her passion for philanthropy and style is exemplified in her efforts to please her clients. Miss Harris willingly admits that her success is predicated on her ability to positively impact the lives of those she encounter. This remarkable Detroit Native is definitely a rare gem! 💎

  • Andrea Hargrove

    May your blessings continue to unfold into a life of joy, peace, and fulfillment. Cheers, Andy <3

  • Jessica Belle

    Definitely an inspiration! Great work Sis! #Proud

  • Ashli Clanton

    I am so proud to see a fellow CAU grad/friend paving har own path while opening up a door to assist others. Teia your are truly upholding “Find A Way, Make A Way – Culture For Service” and I commend you.

  • Kris

    Good write up on an incredibly hard worker who spreads enthusiasm wherever she goes.

  • Tylie

    This is a truly wonderful and well written profile on a person that I know personally who works with passion on all her clients brands. She’s very dedicated and focus on every detail of their products goals.

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