50 Cent Signs New Lucrative Business Deal With Starz - Black Enterprise
Black Enterprise Magazine September/October 2018 Issue

Despite filing for bankruptcy last year, Curtis “50 Cent” Jackson continues to soar as an iconic hip hop artist, savvy businessman, and one of the biggest producers on television.

Jackson, who graced the cover of Black Enterprise in January 2011, recently inked an eight-figure deal with Starz to continue creating original content for the premium cable network, reports TMZ. The new agreement extends the two-year contract he signed with Starz back in September 2015 to 2019.

“Continuing my partnership with Starz and Lionsgate is important to me,” Jackson told Deadline on Wednesday. “I have a personal connection to each project I bring to them. I’m able to deliver shows that have unique stories that can be told on premium cable television.”

The deal allows the 42-year-old rap mogul to continue producing hit shows like Power, the most-watched franchise on Starz, as well as new programming. Through his G-Unit Film & Television company, he will develop three new projects, including Black Mafia Family, which is based on the story of real-life drug kingpin Demetrius ‘Big Meech’ Flenory, and the action-packed sci-fi series Tomorrow, Today. Details about a third project have yet to be released.

“This deal recognizes how Curtis’ abilities have gone beyond music and business to include acting and show creation,” said Starz CEO and president Chris Albrecht. “We’re pleased to continue our relationship and bring new projects to his current and future fans.”

Now in its fifth season of production, Power is up for four different 2018 NAACP Image Awards nominations, including a nod for outstanding drama series, and a 2017 People’s Choice Award for favorite premium drama series. The fourth season of the New York City-based drama received an average of 9.3 million viewers per episode.

The rapper-turned-actor also produces 50 Central, a late-night comedy series on BET.

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Selena Hill

Selena Hill is the Digital Editor at Black Enterprise and an award-winning multi-media journalist.


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