will.i.am Announces New Car Company

Black Eyed Peas frontman will.i.am is once again putting his money where his mouth is when it comes to giving back to his community. Back in August Black Enterprise sat down with him to talk about his back-to-school TV special that encouraged kids to learn about science and technology and now will.i.am is hoping to create jobs in the East Los Angeles community he hails from with his new car company IAMAUTO.

The IAMAUTO model pictured here was built using OEM parts from Chrysler and features a Beats by Dre sound system. Specifics about cost and availability haven’t been released yet but  the platinum selling rapper, producer and pop star did sit down with Jay Leno on the tonight show to talk about the car’s creation and the impetus behind the endeavor in the video below.

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Here’s a better look at the vehicle itself