If you’ve ever belabored over choosing what others might consider an insignificant detail, you’re not alone. Forty-one percent of women change their nail polish at least once a week. While most men (and some women) may overlook this minor detail, there’s more to the decision process than most would expect. “Nail polish is a fashion accessory that has become not only a staple but, a statement,” says H. Ginger Johnson, co-founder of Ginger + Liz Colour Collection. “Some women take great pride in their nail polish brand and color selection.”
Officially launched in January 2010, Johnson’s New York City-based company offers a line of nontoxic and vegan-friendly nail lacquer. With nearly 40 provocative colors, the nail polish line is available at salons and boutiques in major cities, such as New York, Washington, D.C., Atlanta and Los Angeles. Johnson and Sara “Liz” Pickett (the other half of G+L) give those using their products an opportunity to express who they are. And for good reason says Pickett: “Because what color you wear can also be a small yet impactful reflection of the type of person you are.”
To show the true power of color BLACKENTERPRISE.COM let Johnson and Pickett try their freshly manicured hands at picking the perfect hues for some of the most influential and notable women in business, entertainment, sports and politics. —Jennifer Ogunsola and Tennille M. Robinson
All images courtesy of ThinkStock, Getty & Gingerandliz.com
First Lady of the United States
Mrs. Obama is a dynamic First Lady and partner to our nation’s first Black president, Barack Obama. However, the Princeton University and Harvard Law School graduate continues to make her role as First Lady a memorable one. Though she may receive more press for herfashion influence, Mrs. Obama seems to much rather prefer using her clout for good to launch and support initiatives like Let’s Move, which promotes exercise to battle childhood obesity and healthy eating, especially within underserved communities.
POLISH PICK: Who’s The Boss. This color is bold and engaging, just like Mrs. Obama. In addition to crafting a legacy of service, she has undoubtedly become a style icon, influencing designers and fashionistas worldwide. This color is perfect for anyone who appreciates a chic yet classic look.
POLISH PICK:Not On the First Date. A classic demure shade yet still eye-catching, this color can help deliver a look of sophistication. Strategically conservative about her business ventures, Winfrey commands global attention with every move she makes.
POLISH PICK:Royal Flush. The cherry cola color is versatile, appropriate for the boardroom and client dinner parties. Not too distracting, it hits the mark in adding a sophisticated touch yet calming edge to the occasion. A shade like this lets someone like Burns focus on the more important things (while looking good doing it).
ELLEN JOHNSON SIRLEAF
Known as Africa’s “Iron Lady,” Sirleaf was elected in 2005 as the 24th President of Liberia. The first and only female Head of State in all of Africa, Sirleaf is an advocate for democracy, peace and justice. With her financial background, Madam President has been able to make many strides in boosting economic wwwelopment in Liberia. In 2007, Sirleaf was awarded the U.S. Presidential Medal of Freedom.
Owens has starred in over 20 films that combined have grossed more than $1 billion. Her body of work—spanning television, film and music—has earned her awards and recognition for being such a versatile entertainer. But the queen’s reign isn’t only in front the camera; the businesswoman owns a New-Jersey based production company, Flavor Unit Entertainment and is a spokesperson for CoverGirl cosmetics; with her own line, CoverGirl Queen Collection, which targets women of color.
POLISH PICK: New Money. This bluish teal green crème lacquer is meant to be worn with confidence. Whether performing or hosting an awards show, a poised Owens is always ready, willing and able to handle whatever comes her way. And with the shade being reminiscent of royalty, it’s definitely fit for anyone who sees themselves as a queen.
SERENA & VENUS WILLIAMS
Ranked among the world’s best, the Williams sisters changed the face of tennis. But their off the court game is equally fierce. Both serve up a keen business sense allowing them to remain on top as a dynamic duo and individually.
Meanwhile, Serena also looks to find her place in the fashion industry with an apparel line, as well as a handbag and jewelry line—Aneres and Signature Statement, respectively. But her dream job is to be a certified nail technician; Serena plans to launch her own nail collection. The sisters are also are part-owners of the NFL’s Miami Dolphins.
Two words: savvy and stylish. These two “sole” sisters are the daughters of hip-hop legend Rev. Run, a member of the pioneering hip-hop group Run-DMC. In 2007, the sisters started Pastry Footwear within the Run Athletics empire ran by their business mogul uncle Russell Simmons. The shoe line has grown to now include children’s wear, junior apparel, dress shoes, handbags and accessories. Their sweet success is quantified with $50 million in annual sales. (WATCH: The Simmons sisters talk about Pastry’s sweet success.)
POLISH PICK:Boy Toy. This fun and flirty robin egg blue shade with an aquamarine base fits the personality and style of independent young women like the sisterpreneurs, Vanessa and Angela. Must haves to pull it of: an outspoken attitude and willingness to not take yourself too seriously all the time. Certain colors exude power, prestige and confidence, and as with these women, finding the shade that works best for you can go a long way by helping to highlight your personality.
For more on the business power moves Ginger + Liz Colour Collection is currently making, check out the February 2011 issue of BLACK ENTERPRISE.
Tell us what you think: Do you believe in the power of color? Can it create or enhance your mood or the mood of those around you? Share your thoughts and tell us what color you wear that makes you feel most powerful, in the comments section.