Hiscox Launches New Author Series Feauring Gene Marks

The Hiscox Authors Series is an initiative to help others in launching, running and building their small businesses.

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Hiscox, a specialist insurer that provides U.S. small businesses with the simplest way to purchase customized business insurance online or over the phone, announced today the second installment of its Hiscox Authors Series for Entrepreneurs.

The Hiscox Authors Series is a three-month thought leadership initiative that shares expertise, insight and guidance from well-known entrepreneurial authors to help others in successfully launching, running and building their small businesses.

Gene Marks, author of, In God We Trust, All Others Pay Cash — Simple Lessons from Smart Business People, will share what he has learned from his own experiences as an entrepreneur. His direct approach to guidance includes everything from taking the leap to start a business and the associated risks, to the happenings in Washington and economic trends relevant to small business owners.

“Gene Marks brings a great level of expertise and helpful advice to the Hiscox Authors Series for Entrepreneurs,” said Kevin Kerridge, Director for Small Business Insurance at Hiscox. “Not only has he experienced the challenges of being a small business owner firsthand, but as an influential columnist, he is able to keep on top of trends in real-time, providing added value to our customers and small business owners in general. Hiscox remains committed to providing innovative solutions to small businesses, through unique, relevant and timely content that benefits them.”

The first installment of Hiscox’s Authors Series for Entrepreneurs in 2012 featured Susan Urquhart-Brown, author of The Accidental Entrepreneur: The 50 Things I Wish Someone Had Told Me About Starting a Business, and Stephanie Chandler, author of Leap! 101 Ways to Grow Your Business.

As part of the 2013 Hiscox Authors Series, small business owners will have direct access for three months to tips, tricks and tools through Hiscox’s website, live events and various social media channels, including blog posts, Google+ Chats and webinars. Visit Hiscox’s Facebook, Twitter and Google+ social media channels for up-to-date information on the Hiscox Authors Series with Gene Marks through the end of June.

“The thought of being a small business owner is often romanticized, and the hard work, sacrifice and time that goes into making a business successful is not fully weighed by entrepreneurs,” said Gene Marks , who in addition to being an author, writes weekly columns and blogs for The New York Times, Forbes.com, The Huffington Post, Inc.com and Philadelphia Magazine.

Gene has also written five books on business management specifically geared towards small- and medium-sized businesses and frequently appears on FOX Business, FOX News and CNBC to discuss matters affecting the business community.

“By participating in Hiscox’s Authors Series for Entrepreneurs I hope to share some of the knowledge that I have obtained over the years with future and current small business owners and help them understand the steps necessary to start, grow and maintain a business’ success. I’m truly excited to work with Hiscox on this initiative.”

Hiscox specializes in insurance for small business owners, such as professional liability (errors and omissions insurance) and commercial general liability policies customized for a range of fields including IT, consulting, marketing, photography, real estate, beauty and health.

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