3

How To Get Into Black Enterprise: Entrepreneurs, Take Note

What you'll need to share to get the attention of our editors

So, you want to be featured on the pages of Black Enterprise magazine? In fact, it’s been your life long entrepreneurial dream to make the cover. Join the club—every black entrepreneur shares that aspiration. At least it seems that way to me and other members of the editorial team of Black Enterprise. As I’ve already said, the first installments of this blog series will focus on small business owners who aspire to one day see themselves on the pages of Black Enterprise. Here are some basic things that entrepreneurs need to know to have a chance at being considered by our editors.

The best person to send information about your company to is Senior Content Producer Carolyn M. Brown, who edits our Small Biz section. Information sent to me or any other Black Enterprise staff will likely be routed to her. Brown is responsible for developing content and providing information to help small business owners and aspiring entrepreneurs build and manage successful, profitable enterprises. She is also responsible helping to coordinate Black Enterprise’s small business initiatives for our other platforms, including our national networking events. For example, Brown is part of the team that plans our annual Entrepreneurs Conference, and the Elevator Pitch Competition and Black Enterprise Small Business Awards in particular.

Each day, Brown and other staff editors receive an abundance of information from small businesses hoping to be featured in the magazine, in the form of elaborate brochures, expensive press kits, URLs to amazing Web sites and even samples of products. (We love the packages from you entrepreneurs in the baked goods industry.) However, too often, these efforts lack key information that we need to know to even consider an entrepreneur and her business for an article. Here’s a brief summary of what we have to know:

What are your revenues? You’ve heard the saying, What get’s measured, get’s done. As a longtime editor at Black Enterprise, I say what gets measured, gets in. If you want us to seriously consider your business as a subject for a story in Black Enterprise, there’s no way around it—you’re going to have to show us your numbers. We’ll expect to see the following information at minimum: annual revenues for the most recent full calendar year and for two to four (depending on how long you’ve been in business) preceding calendar years, along with projected annual revenues for the current calendar year. Yes, we do intend to publish your annual revenue figures.

Pages: 1 2 3
ACROSS THE WEB
  • http://businessethos.com/meet-coretta/ businessethos

    Great tips! We will be in touch!!

    @businessethos

  • Pingback: How To Get Into Black Enterprise: Entrepreneurs, Take Note | BlackNewsTribune.com

  • Hassan May Riggs

    Very grateful for the information.

  • http://www.nestalcosmetics.com Robin Walton

    Thanks Alfred,

    I’ll try again after I reach that over $250,000.00 mark.

  • http://blackenterprise.com Alfred

    Robin, the $250,000 minimum annual revenues is just for the Making It column. We often feature companies with lower annual revenues in other areas of the magazine, so if you’re business is viable and you can provide other details about your operation, you can still get into B.E.

  • http://www.kijijirepublic.com Njoroge

    This is a great article and its also inspiring. As an up coming black starting a business, I look forward to being one day featured on Black Enterprise.

  • http://www.gcmc.synthasite.com Ray Williams

    Great article. As a subscriber and small business owner I have aspired to be in Black Enterprise for many years.

    In regards to the financials, are tax returns require?

    • http://blackenterprise.com Alfred Edmond, Jr.

      No, we don’t require tax returns, although we do welcome them as documentation of your financials.

  • http://www.blackvibes.com Ernest Wyatt

    BlackVibes.com is an e-commerce web-based company which offers high quality music and multi-media entertainment oriented service via online advertising, daily newsletters and artists/producer product selling (owned and operated by UM Alum). The mission of the company is to provide the entertainment community with the best resources for advertisement, product distribution and news & information. To ensure this, BlackVibes.com, Inc. offers BeatXChange, SoundScope, daily newsletters (40,000 + recipients thus far) and advertising e-blasts (fee varies) to create a unique consumer experience which differentiates us from the rest. The goal of our company is to be the number one visited website for music and multi-media entertainment needs in the country. Our objective is to have over one million visitors to our website per day and to gross over one million dollars in sales annually through our product utilization.

  • http://www.blackvibes.com Ernest Wyatt
  • http://www.lesmutuelles.org mutuelle

    Great post,thank you for the share.

  • http://www.assursante.fr mutuelle

    Very grateful for the information.

  • http://www.assursante.fr mutuelle

    Thank you for this information

  • http://www.assur1max.com mutuelle santé

    thanks very much for sharing your interresting thoughts and experience

  • http://www.c-mon-assurance.com mutuelle

    thank’s for sharing your experience.

  • http://www.assursante.fr assursante

    I too liked your blog

  • http://ebooks-addicts.blogspot.com/ Paul K

    Been following your blog for a while… good stuff

  • http://www.assursante.fr mutuelle

    Thank you very much for this blog

  • http://www.jjandassociates.com Floyd Jones

    Take a look at our website and access our
    video guide presentations. We offer a
    unique and innovative solution that is
    very necessary today for government,(large and small).

  • http://www.mutuelledirect.fr mutuelle

    Thank you for this helpfull information

  • credit cards

    Great goods from you, man. I have remember your stuff previous to and you are simply too magnificent. I really like what you have acquired right here, really like what you’re stating and the way by which you say it. You are making it enjoyable and you continue to care for to stay it wise. I cant wait to read far more from you. That is actually a tremendous web site.